Sales & Marketing Support Specialist
iSqFt/Construction Software Technologies - Cincinnati, OH

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Position Purpose:
The purpose of the Sales and Marketing Support Specialist is to engage the i4M group with both sales and retention needs of the business in facilitating the overall business development activities to target specific prospect and customer types in overall tactical marketing. The Sales and Marketing Support Specialist will deliver all tactical marketing needs, by working with Marketing to create marketing collateral, nurture marketing campaigns and analyzing performance trends to identify specific prospect and customer marketing initiatives. In addition, this role will be responsible for setting up new accounts, running and maintaining monthly reports, monitoring activity on usage reports to optimize Customer retention efforts.

Essential Duties & Responsibilities:

  • Assist with the development and implementation of overall marketing programs
  • Assist Customer Success Managers with account setup processes
  • Assist with trade show specific campaigns, planning and execution
  • Coordinate promotional programs
  • Recommend marketing needs for the overall i4M business
  • Create charts and copy for various forms of communication such as newsletters, ads, flyers, brochures, statement inserts, sales reports, websites and more
  • Creation and distribution of email campaigns Track and manage all campaigns
  • Run and maintain monthly customer usage reports
  • Engage with Customer Success Managers regarding accounts that are negatively trending

Essential Knowledge, Skills & Abilities:

  • Exceptional written and verbal communication skills
  • Analytical and creative thinking
  • Extensive experience working with a CRM tools
  • Microsoft Office Word, excel, and PowerPoint
  • Expereince with Adobe Photoshop, Illustrator and Bridge
  • Must be able to adapt skills to a wide variety of changing analytical situations
  • Excellent multi-tasking and time management skills
  • Ability to work in a fast paced environment
  • Attention to details and solid organizational skills are a must
  • Professional demeanor
  • Strong Work ethic
  • Innovative and results driven

Desired Skills:

  • Understand html coding and web analytics (SEO, etc.)
  • Strong working knowledge of Salesforce and Marketo preferred and Microsoft Excel (above average)

Experience and Educational Requirements:
The ideal candidate will possess a BA/BS degree in Marketing or similar from an accredited institution. Exceptional uses of MS excel and can generate marketing collateral. The role requires a minimum of one year of marketing experience.

Physical Demands & Work Environment:

  • Sits at desk for prolonged periods of time
  • Ability to work with computer tools and applications

Indeed - 17 months ago - save job