Manager, Brand Management
InterContinental Hotels Group - Atlanta, GA

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Do you see yourself as the

Manager, Brand Management

for the Americas region?

What's your passion? Whether you're into tennis, shopping or karaoke, at IHG we're interested in YOU. At IHG we employ people who apply the same amount of care and passion to their jobs as they do their hobbies - people who put our guests at the heart of everything they do. And we're looking for more people like this to join our friendly and professional team.

INSERT YOUR CUSTOM PARAGRAPH HERE AND ENSURE IT FLOWS WELL WITH THE FOLLOWING PARAGRAPHS

...

Our Americas Corporate office, based in

Atlanta, Georgia

, is looking for a

Brand Manager

to design and implement product innovations aligned with the brand strategy to deliver the brand experience. This exciting role will target the key "moments of truth" in the customer experience and determine how to best deliver an experience consistent with the brand goals and promise, spanning from strategy design and conceptualization to implementation.

Qualifications

Bachelor's or Master's Degree in Marketing, Hospitality, or a relevant field of work or an equivalent combination of education and work-related experience. 6+ years progressive work experience in marketing and/or hotel operations, with demonstrated proficiency in multiple disciplines/processes related to the position, including experience working within a franchise organization and specifically working with/influencing franchisees.

Technical

Skills and Knowledge

-

Project management experience in organizing, planning and executing large-scale projects from conception through implementation. The majority of this position's work falls into the scope of projects. The majority of projects are cross-functional and therefore require a high-level of both impact and influence skills and project management skills. Ability to influence both franchisees and senior management - because the majority of the work in this position is innovative, this role must be able to present and defend a point of view clearly and articulately, react appropriately to unexpected reactions, etc. In depth knowledge of branding and brand management, including research methodology and design (basic measurement and statistics). Strong organization and management development, including ability to think strategically and develop/implement organizational initiatives. Must be able to develop consumer understanding based on research and existing trends. Demonstrated creative problem solving ability and demonstrated creative thinking skills as evidenced by prior campaigns.

Other Information

  • Some travel (10% to 15%) may be required.
In return we'll give you a competitive financial and benefits package which can include healthcare and dental coverage, disability and life insurance, and a matched 401(k) program

.

Hotel discounts worldwide are available as well as the chance to work with a great team of people. Most importantly, we'll give you the room to be yourself.

So what's your passion? Please click "Apply Online" and tell us how you could bring your individual skills to IHG.

IHG is an equal opportunity employer M/F/D/V

Job

:

Brand Management

Primary Location

:

AMER_North Amer-United States-GA-Atlanta

13/Mar/13

Schedule

:

Full Time

InterContinental Hotels Group - 2 years ago - save job
About this company
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InterContinental Hotels Group PLC (IHG) is an international hotel business, which owns a portfolio of established and diverse hotel brands,...