Do you want to define what PLAY means on the web and on mobile? Zynga is looking for an exceptional person with experience and passion for turning qualitative and quantitative research into UX design recommendations with measurable outcomes in order to drive development of fun and social game experiences.
Responsibilities:
Produce user research results to drive fun games with meaningful social interactions, working collaboratively with product management, design, development, etc.
Flexibly use appropriate quantitative or qualitative methods to develop a deep understanding of user behavior through research, e.g., online experiments (A/B testing), play-testing, benchmark studies, lab studies, remote testing, surveys, etc.
Translate findings and recommendations into detailed UX artifacts (wireframes, mock-ups, prototypes) using text, diagrams, and/or illustrations to outline product, feature, and function specifications.
Provide subject matter expertise in user experience to teams on multiple, complex projects in one or more of the following areas: UX design, game design, information architecture, user interface design, visual design, content strategy, and/or usability.
Conduct quantitative analysis of user behavior by retrieving and analyzing data from server logs, online experiments (A/B testing), and/or instrumented products using appropriate tools and programming languages (SQL, SAS/SPSS, etc.)
Deconstruct business/revenue models of key competitor games (to complement gameplay/viral deconstructs).
Syndicate and write weekly reports for a broad range of audiences, including business stakeholders and executives.
Understand business problems and collaborate with cross-functional teams and key stakeholders to drive execution.
Required Skills:
A background in experimental psychology, cognitive science, anthropology, human computer interaction, interaction design, computer science, information science or related field. Advanced degree and/or a Tier 1 MBA a plus.
Experience with a wide variety of research methods and a thorough understanding of the strengths and weaknesses of different methods.
Experience with design/prototyping tools (Balsamiq, Photoshop, Flash, etc.), and/or data analysis tools (SQL, SAS/SPSS, etc.).
Demonstrated ability to communicate product recommendations using design specifications, wireframes, etc.
Modeling, analysis and problem-solving skills – including: framing and breaking down ambiguous problems into testable hypotheses and feasible work plans; conducting the analysis required, including collecting and cleaning data, spreadsheet and database work, qualitative scans, etc.; synthesizing the results into actionable recommendations.
Succinct, impactful written and oral communications at exec-ready level.
Motivated self-starter, able to prioritize and deliver at high speed.
A background in gaming and/or mobile industry a plus.
Preference for experienced (7+ years) candidate with demonstrable success in applied settings.
Zynga - 13 months ago
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