Product Marketing Manager, Cloud Solutions
Imperva - Redwood City, CA

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Product Marketing Manager- Cloud Solutions – Imperva, Inc.

Imperva, the global leader in Data Security, is looking for an energetic and driven Product Marketing Manager (PMM) – Cloud Solutions , to join the Marketing Team, located at our Corporate HQ in Redwood Shores, CA. With more than 1,300 direct customers and 25,000 cloud customers, Imperva's customers include leading enterprises, government organizations, and managed service providers who rely on Imperva to prevent sensitive data theft from hackers and insiders. The award-winning Imperva SecureSphere is the only solution that delivers full activity monitoring for databases, applications and file systems.

Here at Imperva, we are a company that provides unique career opportunities, coupled with visionary leadership, a strong sales and channels organization, world-class technology and rapidly growing customer base. If you share our dedication to building a company based on the tenets of achievement, trust, integrity, technical skill, innovation and quality -- and are serious about your career -- we want to meet you!

This is a newly created position, focused on our leading edge Cloud-based security solutions. As a key member of the Product Marketing Team, you will be responsible for go-to-market and sales enablement of Imperva’s Cloud-based product line. Working alongside the marketing, product management and business development teams, the PMM will apply domain expertise and writing skills to the creation of sales enablement tools, messaging, positioning, packaging and pricing in support of product launches, sales efforts and corporate marketing campaigns.

Additional Responsibilities:
Increase effectiveness of the Sales organization and drive market adoption of the product line through the following activities:

Create datasheets, brochures, whitepapers, case studies, presentations, demos and web-site content

Create new value propositions through new offerings, marketing plans, and partnerships

Perform competitive and market analysis of competing products’ features, pricing, positioning, and packaging. Formulate competitive responses to improve sales and marketing effectiveness

Present Imperva’s products during sales calls, corporate events and other external audiences

Work with Corporate Marketing to construct and monitor the execution of demand generation campaigns


3-5 years of experience in a product marketing role for a security or compliance product; Understanding of the SMB/Mid-Market business segment and Cloud/SaaS business models is highly desired.

Understanding of Web Application Security or other Web related technologies.

Excellent written and oral communication skills.

Solid experience in preparing and delivering presentations—in person and via webcast.

Ability to translate complex concepts and technologies into business-oriented value propositions

Excellent teamwork, interpersonal, and relationship management skills.

Ability to work with a globally dispersed, cross cultural team.

Ability to travel to support speaking, training and other marketing events, up to 20%.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex or national origin.

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