Director of Digital Marketing at Leading FinTech and Data Co. Sageworks Inc. -
New York, NY
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Sageworks has launched a new venture out of its New York City office that aims to revolutionize the way privately held companies gain access to capital. The new company has the culture of a start-up but the resources of a larger company.
Sageworks is the leader in the financial analysis of privately held companies (www.sageworksinc.com). Headquartered in Raleigh, NC, Sageworks’ mission is to turn complex financial data into actionable intelligence that empowers people to make better financial decisions. Our patented, web-based technology rapidly analyzes financial information and uses artificial intelligence to aggregate and interpret financial data on privately held companies.
Sageworks has a deliberately unique environment and culture that is casual but extremely results-oriented.
We are seeking a highly motivated digital marketing professional to design and execute a web marketing campaign for our new platform. The right applicant has previously been successful in driving traffic to websites utilizing numerous techniques including SEO, social media, banner advertising, SEM and ther methods. The ideal applicant will also have experience in lead nurturing strategies and product development to align product specifications with the overall marketing strategy. A strong concept of how to generate user connectivity within an online platform is a must, and attention to ROI and user acquisition costs will be required.
The position will require an aggressive and innovative entrepreneur that is both goal-oriented and passionate. We are looking for a core employee with an ownership mentality that is interested in helping create a disruptive financing solution.
Responsibilities
Design and execute a world-class digital marketing strategy
Drive traffic to our website
Develop a social media campaign to engage new users
Analyze traffic and quickly adapt strategy to the most effective methods
Support product development with a focus on generating social interaction
Experience
Experience driving successful digital marketing and social media campaigns
Well-versed and experienced in the most current digital marketing techniques
Passionate about digital marketing with examples of continuing professional development to support that passion
Excellent communication skills
Strong attention to detail
Education
Bachelor's Degree
Compensation
The role offers a very competitive base salary and potential equity, along with full health benefits and a
401(k) plan.
Startuply - 12 months ago
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