Digital Marketing Coordinator
Live Nation Entertainment - New York, NY

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Job Description:
Live Nation Entertainment, the largest live
entertainment company in the world, is looking for a
highly creative thinker to bring their passion for
music, experience in brand marketing and knowledge of
the online and social media world to the position of
Coordinator Digital Marketing Solutions.
In this role you'll be tasked with developing
digital-based marketing campaigns, writing inspiring
client proposals and using research tools to learn about
Live Nation’s user base, while working in a fun
environment with a group of forward thinking
individuals.

Responsibilities:
This position’s primary role is to support senior
Digital Marketing Solutions team members with proposal
development.
  • Conduct quantitative and qualitative research on
consumer behavior, marketing trends, digital and social
media developments and specific industry/client
businesses to enhance sales probability
  • Maintain and create new templated sales opportunities
for digital RFP responses
  • Assist in internal brainstorming sessions for
prospective clients
  • Develop budgets for proposed digital marketing
programs
  • Acquire a complete knowledge of Live Nation
assets/capabilities and identify their role in achieving
client business objectives
  • Develop and organize Live Nation sales tools such as
property one-sheets, consumer research documents, online
/ offline marketing packages, etc.

Qualifications:
  • 1-2 years experience in advertising, online / social /
mobile media or promotions
  • Proficient in Microsoft Office applications including
Word, PowerPoint and Excel
  • Experience with online research tools ComScore,
Radian6 and Nielsen Answers preferred
  • Strong skills/experience in writing media / marketing
proposals and responding to RFPs
  • Highly effective at managing many projects at one time
  • Flexible, fast learner
  • Creative and strategic thinker
  • Possesses keen knowledge of the latest trends in the
online, social media and mobile spaces
  • Extremely resourceful, team player
  • Deadline driven
  • High degree of self initiative
Req. Code : 3596
Division/Department : Live Nation Networks (Sponsorship)

Live Nation Entertainment - 2 years ago - save job
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