Campaign Representative, Beyond Coal- Tennessee
Sierra Club - Tennessee

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Job Title : Campaign Representative, Beyond Coal- Tennessee

Department : Conservation, Beyond Coal Campaign

Reports To : Regional Campaign Director, Eastern Region

Context : Plans and implements the strategies and activities of the Beyond Coal Campaign at the state level in the assigned state

Scope : The Campaign Representative is responsible for the planning, coordination and implementation of the Beyond Coal Campaign strategies and activities in Tennessee and as assigned. Collaborates with and coordinates the Campaign’s activities with the state Chapter(s), volunteers and appropriate staffing resources. Develops strategies, implements state level work plans, communicates priorities and benchmarks, provides leadership, promotes participation and reports on campaign effectiveness. Represents the Sierra Club to government officials, the media, business and community leaders, allies and other organizations, and the public.

Campaign : The Beyond Coal campaign is a nationwide grassroots effort to eliminate coal's contribution to global warming no later than 2030 and replace the existing coal infrastructure with a clean energy economy fueled by wind, solar, and geothermal. The Beyond Coal campaign is working to stop the construction of new coal-fired power plants, retire and replace the existing fleet of coal plants, and keep the U.S. coal reserves underground and out of world markets. The Beyond Coal campaign is experiencing significant growth and is seeking passionate coal fighters to join our team. To learn more about our campaign visit:

Job Activities :
Plans and carries out activities for the Beyond Coal campaign. Participates in the development of a strategic campaign plan, goals and objectives, for Tennessee. Implements the state level aspects of a strategic campaign. Collaborates with Sierra Club’s Environmental Law Program, Chapter, Communications Department, Organizing and On-Line Organizing Capacities, Political Team, Sierra Student Coalition, Sierra Club’s programs including but not limited to Environmental Justice, Labor, Partnerships, and volunteer leadership to ensure the execution of a state-based campaign to move the state(s) off of coal to renewable energy and energy efficiency.

Provides professional expertise, guides and supports staff and volunteers. Provides conservation training and motivation to staff and volunteers.

Works to develop and ensure that volunteers assume meaningful roles in the program/campaign.

Coordinates media outreach activities related to the campaign/program. Serves as Sierra Club spokesperson to media outlets and promotes volunteer media exposure.

Writes, edits, and reviews educational and advocacy materials.

Represents the Sierra Club to the general public and to strategic allies.

Assists with donor communications, cultivation and solicitation under the direction of senior Coal Campaign and Advancement staff.

Reports on progress toward established goals and the effectiveness of campaign strategies.

Introduces creative ideas and approaches for consideration.

Handles miscellaneous projects and duties as assigned.

Knowledge & Skills :
-- B.A./B.S. degree in an environmental or related field, or the equivalent combination of education and experience.

-- At least 3 years’ experience in the planning and implementation of campaigns, which includes strategy, organizing, media relations and contacts with political and business leaders.

-- Expert knowledge of energy solution issues. Knowledge of renewable energy industry and economics.

-- Excellent demonstrated written and oral communication skills. Demonstrated public speaking and media presentation ability.

-- Demonstrated ability to work effectively with volunteers.

-- Valid driver’s license, satisfactory driving record, and proof of auto insurance required.

This position is represented by a collective bargaining unit and is subject to the terms and conditions of the contract between Sierra Club and John Muir Local.

The Sierra Club offers competitive salary package commensurate with skills and experience plus excellent benefits that include medical, dental, and vision coverage, and a retirement savings 401(k) plan. This is a category 4 exempt position.

Sierra Club is an Equal Opportunity Employer committed to a diverse workforce.

Explore, enjoy and protect the planet.

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