Director of Marketing (Top of The Funnel)
HubSpot - Cambridge, MA

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Do you eat, sleep and dream lead generation? HubSpot is looking for a an experienced director of marketing to lead its top of the funnel marketing team. This team is responsible for generating new inbound leads through social media, blogging, search engine optimization, content creation, paid media and co-marketing activities. As the director of marketing you will lead a marketers who manage each inbound channel.

Previous Experience Should Include:
  • Experience managing a team and successfully developing and mentoring people
  • Successful experience managing and executing paid advertising campaigns
  • Proven track record of generating leads through inbound methods
  • Expertise in leveraging marketing content for lead generation
  • campaigns and reporting experience
Goals and Metrics:
  • Increase Inbound Lead Generation Month over Month
  • Reduce Cost of Customer Acquisition Via Paid Channels

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