Senior Associate Brand Manager, Newtons
Mondelēz International - East Hanover, NJ

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Mondelēz International is a whole new company that has been reimagined with a single focus in mind: create delicious moments of joy by sharing the world’s favorite brands. Launched on Oct. 1, 2012, and employing around 100,000 people around the world, Mondelēz International comprises the global snacking and food brands of the former Kraft Foods Inc.

While Mondelēz International is new, our brands are as diverse and rich with heritage as the 170 countries in which our products are marketed. As the world’s pre-eminent maker of snacks, Mondelēz International has leading shares in every category and every region of the world in which it competes. The company holds the No. 1 position globally in Biscuits, Chocolate, Candy and Powdered Beverages as well as the No. 2 position in Gum and Coffee.

Mondelēz International’s portfolio includes several billion-dollar brands such as Nabisco, Oreo and LU biscuits, Cadbury and Milka chocolate, Jacobs coffee, Tang powdered beverages and Trident gums. Mondelēz International has annual revenue of approximately $36 billion and operations in more than 80 countries.

Mondelēz International is seeking a highly motivated, result driven, Senior Associate Brand Manager with a proven track record of success to join our team. A Senior Associate Brand Manager is a key contributor to the overall brand team and is primarily responsible for IMC planning and execution and project management of various brand initiatives.

This Senior Associate Brand Manager will report to the Brand Manager of Newtons. The Newtons brand is a large and growing, core focus brand for Mondelēz International that has seen double digit growth over the last two years.

The Senior Associate Brand Manager will be the main point person for our internal and external partners in the development of key brand initiatives including IMC planning and activation, media planning, new products, project management, and analytic support for the Newtons portfolio.

Key Responsibilities

:

Lead in planning and execution of 2013 and 2014 IMC plans, including managing our external media partnership, developing and managing social media programming and managing execution of event sampling

Lead development and execution of all in store programming and trial generating activities.

Manage Newtons new product pipeline, from concepts to commercialization

Project management of key brand initiatives such as commercialization and optimization of graphics redesigns, and SKU optimization.

Budget management oversight across the portfolio

Collaborate with Sales to develop strategic customer partnerships and programs.

Maintain linkage with Innovation and Channel marketing partners to support various initiatives

Qualifications

Qualified candidates will possess:
  • MBA with a minimum of 3+ years pre MBA work experience, preferably with consumer packaged goods experience.
  • Successful candidates will possess broad business management understanding with emphasis in brand building, team leadership, analytics and consumer insights.
  • Ability to navigate and build strong relationships with internal and external business partners.
Mondelēz International, Inc. is an equal opportunity and Affirmative Action employer. We actively seek to maintain a diverse work force, and Mondelēz International, Inc. therefore recruits qualified applicants without regard to race, color, religion, gender, national origin, age, disability, or Vietnam veteran status.

Mondelēz International - 14 months ago - save job - block
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