The University of Southern California (USC), founded in 1880, is located in the heart of downtown L.A. and is the largest private employer in the City of Los Angeles. As an employee of USC, you will be a part of a world-class research university and a member of the "Trojan Family," which is comprised of the faculty, students and staff that make the university what it is.
USC's The Engemann Student Health Center in the Division of Student Affairs is seeking a Marketing Manager to join its team.
The Marketing Manager coordinates all aspects of department marketing functions and activities.
Job Accountabilities: Coordinates activities to promote awareness of department services and/or products within the University community and/or to the general public, such as direct mail, telemarketing, advertising, publicity, community relations, special events, etc. Analyzes, monitors, and evaluates marketing efforts for effectiveness, as assigned.
Coordinates design, production and distribution of publications and other promotional materials, such as press releases, advertisements, catalogs, brochures, flyers, signage, A/V presentations, displays, exhibits, etc.
Administers department marketing calendar, as assigned. Monitors schedules, production and distribution arrangements and other details to ensure timely completion and quality control of marketing activities and publications.
Coordinates advertising placement and schedules.
Coordinates appropriate use of University and/or department logos, emblems and indicia.
Establishes and maintains contacts with internal and external marketing professionals and vendors such as artists, designers, photographers, mailing houses, postal service, list brokers, advertising representatives, media contacts, etc.
Negotiates licenses and/or vendor contracts, as assigned.
Coordinates work of contracted vendors, as assigned, and ensures timely delivery of goods and/or services.
Researches and prepares budget proposals for marketing purposes, as assigned.
Administers marketing budget(s), as assigned.
Coordinates use of surveys and other market research instruments to collect appropriate information, as assigned.
Writes and/or edits copy for department marketing projects such as publications, advertisements, press releases, announcements, etc., as assigned.
Compiles and analyzes information and prepares reports and/or other documentation for management review.
Performs other related duties as assigned or requested. The University reserves the right to add or change duties at any time.
The University of Southern California values diversity and is committed to equal opportunity in employment.
Combined experience/education as substitute for minimum education
Minimum Field of Expertise:
Marketing, publications, public relations, business administration, communication, advertising or related field experience. Knowledge of the principles and practices of marketing. Demonstrated verbal and written communication skills.
Preferred experience and understanding in working with a strongly branded university
Possess excellent English grammar and spelling skills
Preferred Field of Expertise:
Expert in web design, marketing brochure and collateral creator
Knowledge of related university policies, procedures and protocols
Special Instructions to Applicants:
Quicklink for Posting:
University of Southern California - 9 months ago
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