The Communications Department
The Communications department plays an instrumental role in positioning Pew to achieve our programmatic and institutional goals. Pew recently completed a detailed assessment of our communications needs and internal structure, and having learned from our past successes and challenges, the department is in the process of reorganizing to improve our efficiency and effectiveness. The department provides a comprehensive range of communications services for all programmatic and administrative units and Trusts-operated projects. Our in-house expertise includes strategy and message development; editorial support; design and creative services; media event planning; digital and video production and social media. The unit oversees all communications policies, guidelines and processes in order to manage the Pew brand, ensure the production of the highest quality work and effectively steward Pew’s resources.
This position, based in Pew’s Washington, D.C., office, reports to the senior officer, Communications, and is a member of the Pew communications staff supporting State Policy work. He/she develops and implements communications strategies for projects to effectively communicate Pew’s work and messages. The manager, Communications works on fiscal and economic policy programs, including the American Cities Project, the State Fiscal Health Project, and the Fiscal Federalism Initiative.
The successful candidate must have excellent writing and editing skills, be creative, think strategically and have strong national and state media contacts. Extensive experience in advocacy communications and strategic communications is required. Management experience is also required.
- Designs comprehensive communications strategies and campaigns that advance Pew’s research, analysis and other work, in collaboration with other program staff; leads and directs that strategy with the communications team.
- Develops key messaging in area of responsibility.
- If applicable, helps manage working relationships with communications consultants to ensure highest degree of quality of service delivery and standards for the unit.
Publications, Writing, Web & Multi-Media Communications
- Manages the creation, development, and implementation of effective media strategies and campaigns that contribute to a well-defined media presence for Pew projects.
- Generates positive media coverage in new and creative ways, effectively curtails negative press; manages overall reputation/image among relevant policy, research, business, and advocacy communities.
- Actively monitors, tracks, and circulates media coverage of Pew.
- Writes and edits communications materials personally, or in collaboration with Pew’s publications services desk, such as press releases, pitch memos, editorial board memos, op-eds, and letters to the editor.
- Writes and edits communications materials personally, or in collaboration with Pew’s editorial desk, such as speeches, presentations, fact sheets, articles, papers, policy briefs, brochures, and other communications materials for public dissemination.
- Working with Digital team members, develops, writes, and edits materials for the web, and assists in developing and executing digital strategy that optimizes usage of online tools.
- Works in collaboration with digital, multi-media, and graphic design staff to develop.
- materials that help to achieve project goals.
- Prepares materials for internal audiences and contributes to the work of other Pew staff through writing and editing of memos, board updates, and strategy papers.
- Ensures that internal and external audiences are kept apprised of project updates through newsletters, mailings, and other vehicles for direct communications.
- Develops and maintains an informed awareness of topics of interest to Pew projects, to most effectively carry out all of the activities listed above and participate in special projects.
- Contributes to and participates in division and communications department tasks as assigned, as well as broader Pew-wide projects and/or committees as needed.
- Bachelor's degree required, related graduate degree desirable.
- At least eight years of direct experience in positions with communications responsibilities, with considerable experience as a media relations and strategic communications professional required. Experience in public policy and campaigns required.
- Fluency in Spanish desirable.
- Superior oral and written communications skills. Proven experience drafting media materials and other public documents including press releases, fact sheets, speeches and op-eds.
- Ability to synthesize and summarize large amounts of information and to focus quickly on the essence of an issue, as well as to identify, understand, and address different policy perspectives. Confident in presenting one's own ideas and diplomatically persuading others as appropriate.
- A strong interest and/or experience in federal, state, and local policy required.
- Strong systems skills, including use of Microsoft office products, required.
- Ability to work professionally and collegially within a creative, fast-paced corporate culture that demands excellence and emphasizes teamwork.
- Demonstrated time- and project-management skills, including an ability to meet multiple deadlines by maintaining a high level of organization. Ability to set priorities and identify resources.
- Ability to work independently with limited supervision. Flexible and able to routinely juggle multiple competing priorities and work in teams of both support and senior staff to meet project goals.
- Ability to manage and ensure professional development of junior staff.
- Able to understand the links between Pew's programs, and legal, philanthropic services, and government relations. Demonstrates ability to incorporate the needs of others into work process and product and to manage relationships to produce high-level results.
- Able to build and leverage relationships within and external to Pew to assemble networks that facilitate positive outcomes.
Limited overnight travel for occasional meetings and conferences.
Pew is an equal opportunity employer.