Digital Marketing Consultant
DuPont - Wilmington, DE

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Job Number:
5358130205

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Description

To provide Digital Marketing functional expertise and leadership to support the effective and efficient delivery of digital marketing programs by DuPont businesses around the world.

Responsibilities:
Works with a global team across multiple business, functional, and contract personnel to deliver digital marketing campaign activities and deploy leveraged digital technology in support of marketing.

Executes and teaches the fundamentals of Digital Marketing including Content management, Video, Email Marketing, Digital Asset Management , and with a very strong emphasis on Web Analytics, including in the context of Marketing Automation.

Manages outside resources and vendor relationships to deploy globally leveraged Digital Marketing toolsets.

Responsible for leading governance and strategy for leveraged toolsets within the competency. Responsible for overseeing business onboarding, training, and setup within leveraged toolsets.

Active learning of Digital Marketing competency and best practices applied to meet marketing/business objectives.

Audits web estate and Digital Marketing practices for governance alignment and policy compliance with branding standards, system design standards, site/domain architecture design standards, and privacy standards/legislation.

Networks with like functional experts across all businesses and regions to identify cross-business opportunities and leverage best practices.

Qualifications

Bachelors in related field. 5+ yrs. experience in related field.

Proven aptitude for working across marketing and (IT) technical disciplines. Technology savvy.

Demonstrated Digital Marketing competency and exceptional

functional expertise

and knowledge on how it is applied within an integrated Marketing plan. Well-versed in current digital best-practices and future digital trends. Advanced practitioner of web analytics.

Skilled in defining and translating campaign visions to matching execution strategies to achieve quantifiable results.

Superior interpersonal skills and ability to work directly with people at all levels.

Gets results – demonstrated ability to deliver superior business results that are sustainable and measurable. Ability to influence, network and collaborate to achieve both individual business goals and platform goals.

Ability to lead and manage agency / vendor resources (people and budgets) and evaluate communications, proposals, tools and work.

Fluent in English / permanent US resident.

Excellent presentation, issue management, analytical, and organizational skills.

DuPont is a global Fortune 100 company, operating in 70 countries today. We are looking for people who have a passion for delivering innovative, sustainable solutions that meet our customer needs for a better, healthier, safer life.

DuPont offers an exciting place to work where thousands of innovations are introduced every year. You will have opportunities for growth through involvement in various dynamic industries from high-tech to high-performance; including agriculture, nutrition, electronics, communications, safety and protection, home and construction, transportation, and apparel.

At DuPont, you will find sustainability in our vision, our business and your future. If you want to work on the leading edge of your field and have a desire to make a difference, join DuPont and discover The miracles of science.

DuPont is an equal opportunity employer.DuPont is an E-Verify employer.

Job

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Marketing

Primary Location

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North America-USA-Delaware-WILMINGTON-CHESTNUT RUN PLAZA [DUPONT](1890)

Organization

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DUPONT CO(2350)

SBU

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MARKETING & SALES - SM00000

Schedule

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Full-time

Education Level

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Bachelor's Degree (±16 years)

Shift

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Day Job

Employee Status

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Regular

Travel

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Yes, 25 % of the Time

DuPont - 18 months ago - save job - block
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About this company
201 reviews
E. I. du Pont de Nemours (also known simply as DuPont) wants to coat your car, feed your crops, and decrease your dependence on fossil...