This position is responsible for managing all search engine optimization activities such as content strategy, link building and keyword strategy to increase rankings on Google, Yahoo, MSN and other major search networks. Will participate in digital media planning, buying, research, negotiation, reporting and performance analysis.
**Conduct ongoing SEO assessments and implement SEO best practices as well as long term strategies including the impact of social media on search engine rankings.
**Work with Development and QA teams to ensure technical SEO best practices are properly implemented on newly developed code.
**Work with editorial and marketing teams to drive SEO in content creation and content programming.
**Improve website architecture, content, linking and other factors to improve SEO positions for target keywords.
Preferred Skills and Abilities
Required job duties are essentially sedentary work consisting of occasional walking, standing and lifting and/or carrying 20 lbs. maximum, seeing, speaking, hearing.
Required job duties are normally performed in a climate-controlled office environment.
Bachelor’s Degree Required
3-5 Years of Search Engine Marketing Experience
Special Skills Requirements
Farmers Insurance Group - 20 months ago
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Farmers Insurance is one of the country's largest insurers of vehicles, homes and small businesses and provides a wide range of other...