Marketing Manager – Acquisition
Plum District - San Francisco, CA

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Plum District provides daily offers moms love. It is By Moms For Moms - a community of moms sharing deals from local and national merchants for other moms to enjoy. Plum District puts Mom first by connecting her with products and inspirations that make her life easier. We know moms are looking to indulge, explore, nest, nibble, play, splurge and give - our goal is to make Mom's day, by offering her great values for her and her family.

At our San Francisco Headquarters, top sales professionals, marketers, web developers, creative designers and information technologies professionals put their creativity and inspiration to work to make Plum District a top online and deal destination for moms. The ideal Acquisition Marketing Manager is a results-oriented team player committed to providing outstanding customer service every day.

We are looking for a talented Acquisition Marketing Manager with significant and demonstrated experience in growing businesses through cost effective acquisition, P&L management and forecasting. This hands-on marketer will build and execute strategies that span across SEM, online advertising, social media and affiliate programs. The ideal candidate can generate creative ideas about where and how to acquire users balanced with a strong testing methodology and process.

Develop and manage customer acquisition efforts while achieving monthly, quarterly and annual revenue and ROI targets.
Build out SEM and SEO, and manage keyword portfolios successfully.
Build and manage affiliate and display advertising programs from scratch based on expertise and experience in this area.
Create and manage strategy for social and feeds acquisition marketing.
Constantly identify, test and develop new acquisition channels.

3+ years of experience managing customer acquisition efforts while achieving monthly, quarterly and annual revenue and ROI targets.
Strong analytical skills and a high level of proficiency in Excel; database/SQL experience preferred. Ability to define KPIs, set goals, and compile results and insights.
Efficient, highly productive multi-tasker; self-motivated and flexible; thrives in entrepreneurial environment.
Excellent oral and written communication skills and an ability to influence others.
Proven experience finding creative ways to do more with less, and staying on budget.
Comfort with technology, including the ability to understand technical issues.
Willingness to roll up the sleeves and execute to get the job done.

Why you’ll like working here:
Plum District is an amazing place to work! We offer lots of perks to make sure our employees are happy and enjoy the time they spend here. We offer ample paid time off, and great health benefits (health, dental, vision etc.), 401k plan, and commuter savings. We also keep the dress code casual so you are comfortable at work.

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