Job Category: Research
Location: Vienna, VA, US
Job ID: 824581-102386
Division: Online Services Division
Online Advertising is one of the fastest growing businesses on the Internet today, with $40 billion of a $600 billion advertising market already online. Microsoft is innovating rapidly to grow its share of this market by providing the advertising industry with a world-class online advertising platform and service. The Microsoft Ads Research & Development team is one of the most strategic and growing teams at Microsoft.
As part of a software company with powerful innovations and part media company with global properties, at Microsoft Ads we bring both our technical and creative side to the table. Through incisive analytics, we know who cares - both when and where. We understand how to get in front of the right people at the strongest point of influence. Above all, we love data and excel at interpreting it for our partners. Collecting valuable information from every campaign and mining it for insights.
Microsoft is innovating rapidly in this space to grow its share of this market by providing the advertising industry with the state-of-the-art online advertising platform and service. Bing Ads Relevance and Revenue (RnR) team is at the core of this effort, responsible for research & development of all the algorithmic components in our advertising technology stack, including:
- User/query intent understanding, document/ad understanding, user targeting
- Relevance modeling, IR-based ad retrieval
- User response (click & conversion) prediction using large scale machine learning algorithms
- Marketplace mechanism design and optimization, and whole-page experience optimization
- Innovative new ads products
- Network protection, fraud detection, traffic quality measurement
- Advertising metrics and measurement, including relevance and ad campaign effectiveness
- Data mining and analytics
- Supply-demand forecasting
- Ad campaign planning and optimization
- Experimentation infrastructure including tools for configuring and launching experiments, dashboard, live marketplace monitoring, and diagnosis.
We heavily use the recent advances in grid or cloud computing infrastructure to harness huge volume of data for solving many of the above mentioned problems. We love big data!
The RnR team is a world-class R&D team of passionate and talented scientists and engineers who aspire to solve challenging problems and turn innovative ideas into high-quality products and services that can help hundreds of millions of users and advertisers, and directly impact our business. Our experimentation infrastructure allows us to innovate and test new algorithms rapidly with live traffic to measure their effectiveness, and launch them in production as soon as they produce positive results, which makes our work environment productive and rewarding.
The AdsPlus team in RnR team is responsible for reranking and reallocating the paid search ads with the best signals from Search, users history and ads. The team is also the launching place for many new ad product offers.
As a member of the AdsPlus team, you will have an opportunity to make direct impact on the quality of ads served, better user experience and Bing Ads business revenue. In collaboration with teams across Bing Ads, Bing Search as well as researchers at MSR, you will be exploring and inventing cutting edge methods in data mining, machine learning, statistics, distributed systems to solve hard problems. You have the right environment and strong support to drive your favorite features to solution.
We are looking for someone that has
Excellent problem solving and data analysis skills.
Ability to work independently as well as in a collaborative team setting.
Strong software design and development experience.
MS in Computer Science, Machine Learning, Statistics, Mathematics or related field.
2+ years of applied research experience in machine learning and data mining.
Experience in online advertising is a plus.
Microsoft is an Equal Opportunity Employer (EOE) and strongly supports diversity in the work place.
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Microsoft - 2 years ago
Microsoft Corporation develops, manufactures, licenses and supports a range of software products for computing devices. The Company's...