Marketing Specialist
Robbins Gioia, LLC - Washington, DC

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Robbins Gioia is a respected, national, and global operations management and technology consulting firm that has served the public and private sector for over 30 years. RG pioneered the project and program management industry and has made our clients successful in their most complex initiatives. We advise and support governments and businesses across the nation and around the world. Our exceptional associates apply consultative and structured methods and enabling technologies to implement, manage, and improve critical capabilities, initiatives, projects, and programs. We offer advisory, training, technology and related support services in the areas of project and program management, process engineering and related information and telecommunications systems development and integration services and solutions.

Robbins Gioia, a leading business and government consulting management firm, is seeking an experienced Marketing Specialist with experience working in product marketing and placement plans along with prototype development and program deployment. Additionally the candidate will provide strategic recommendations for improvements in quality and operational efficiency.

The qualified Marketing Specialist will have experience in the area of brand marketing support services. Ideally the Marketing Specialist would be experienced in the wide spectrum of marketing to include brand recognition and thought leadership through delivery not limited to social media but customer surveys and programs.

Activities/Functions

Visually enhance/update content/create "splash page" design for continued appeal and to drive repeat visits

Maintain a "branded" template for IT CSI communications efforts

Generate buzz through message placements in social media/Yammer, all OIT division newsletters, digital messages, SDE list serve emails, etc

Secure agenda spots on all VISN level and regional director IT focused calls to directly communicate with key target

Produce ITWD section of customer support training module customer satisfaction-driven video testimonials and post to site

Produce IT Center for Service Innovations video and series of "FCIO as Coach" testimonials

Create FCIO "VIP" section of site featuring photo and "service innovations/ideas of the week" type feature

Expand idea base to customers through crowdsourcing and incentives

Create promotional splash page and "brand" template design

Required Skills

The Marketing Specialist is an exempt resource who typically works with clients to define needs or problems. They help determine the project scope, define and execute data collection methodologies and plans, and conduct analysis of studies and surveys. Successful candidates will have the ability to think strategically and act tactically, all while helping coach the client in a strategic, supportive approach.

Required Experience

One of the following education/experience combinations:
Non-degreed and 10+ years of marketing related experience

BA/BS Degree and 6+ years of marketing related experience

Relevant experience with SharePoint, Evaluation Studies, Blogging, Social Media, Web Design, & Branding

Prior experience dealing with C-level resources as well as facilitating/leading C-level meetings

Physical Requirements:
Sedentary work: Exerting up to 10 lbs. of force occasionally and/or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body. Sedentary work involves sitting most of the time. Jobs are sedentary if walking and standing are required, only occasionally and all other sedentary criteria are met.

Robbins Gioia is an Equal Employment Opportunity/Affirmative Action (EEO/AA) employer.

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