Excellence Is a Dominant Gene...
Each of us is born with 23 pairs of chromosomes. These make us who we are. That's the nature. Then each of us grows, matures, and develops our individuality. That's the nurture . When the two come together: Area 23.
Area 23 (a Draftfcb company) is currently seeking a Senior Account Executive to join a dynamic creative team, at our new office in Midtown, NYC.
Responsible for managing all activities relating to the promotion and solidification in partnering the relationship between the client and the agency including current and new business development. Prepare and oversee implementation of all advertising programs within specified deadlines.
- Act as liaison between client and agency
- Daily contact with client management; marketing, product, and communications heads
- Direct and assign jobs as needed; monitor flow of all jobs
- Prepare promotional programs and proposals within budgets and deadlines
- Responsible for all elements of strategic planning process:
- Market research testing and development of market plans
- Creative development
- Client presentation
- Tactical implementation
- Oversee implementation of advertising programs on a daily basis interacting with traffic, creative, accounting
- Has a clear understanding of therapeutic categories
- Responsible for growth of the account as well as developing new business
- Recommend strategic programming to drive business to meet/exceed forecasts while executing programs within budget
- Responsible for achieving agency’s expected levels of profitability
- May manage and supervise account executive, traffic manager, telemarketing representative and administrative assistant; responsible for succession planning on all levels of account management
- Conduct client presentations
- Approve estimates and client billing
- Responsible for P&L on assigned products
- Identify potential legal issues and direct staff to obtain appropriate counsel
- Prior expereince in advertising required (2-4 years)
- Must have worked on a healthcare or pharma account
- digital experience preferred
Draftfcb - 10 months ago
Subsidiaries of this company come between brands and the general public. The Interpublic Group of Companies is one of the world's...