Cleveland Clinic Health System - Beachwood, OH

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Job Title: MARKETING MANAGER II Job MARKETING MANAGER II Reference Title HR Use Only: Hospital: Cleveland Clinic Main Campus & Family Health Centers Facility: CLEVELAND CLINIC ADMINISTRATION CENTER (CCAC) Department: Marketing Job Code: T33034 Pay Grade: 17 Schedule: Full Time Shift: Days Hours: 8am - 5pm Job Details: - 5 years experience required This position will support the Cancer Institute Summary: Develops, coordinates and monitors comprehensive marketing strategies for The Cleveland Clinic Foundation. Serves as liaison and consultant in the implementation of Foundation marketing objectives. Assesses and develops new programs and services. Analyzes and evaluates marketing performance outcomes and recommends changes to optimize the Foundation's competitive position.

Job Responsibilities: Formulates strategies based on environmental analysis, market research, competitive analysis, and operational availability, etc. Provides marketing vision, innovation and leadership to product line medical staff and management. Plans and develops product line marketing budgets that are linked to key tactics. Initiates public relations tactics with the Department of Public and Media Relations and provides key information to the department upon request.

Manages and directly supervises Marketing Associates, Coordinators, Specialists, Fellows and Interns as assigned. Mentors and provides growth and learning opportunities for direct reporting staff. Develops communication tactics in coordination with the Department of Communication and acts as the liaison with the product line. Provides customer service assistance to product lines as requested.

Other duties as assigned. Education: Bachelor’s Degree in Marketing or related field; Master’s Degree preferred. Experience: Minimum of 5 years of in-depth experience in product line marketing (health care preferred),marketing principles, research, policy analysis and program development required. Experience with complex medical tertiary care delivery systems, primary care and managed care prefer

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Cleveland Clinic, located in Cleveland, Ohio, is a not-for-profit multispecialty academic medical center that integrates clinical and...