Sr. Manager, WW Media
Apple - Santa Clara Valley, CA

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Job SummaryResponsible for guiding the development and implementation of Apple’s advertising media globally. Leads WW media planning and execution, driving the highest quality, most effective and innovative approach to media in the business. Accountable for ensuring the accuracy and efficiency of all placements through rigorous auditing and reporting. To achieve this, it is essential that the Sr.

Managing Producer develops and maintains strong leadership and cross-functional management of a number of entities including Apple’s global media agency, global Marcom teams, Finance, iTunes, Legal, Product Marketing, and Partner Marketing. Key Skills/Experience- 10+ years experience with a first class media agency, including direct media planning and buying responsibility. First hand experience negotiating with TV, print, OOH and digital media vendors.- Deep understanding of the media landscape, what impacts it, likely future developments and important innovations.- Extensive knowledge of media theory, planning and buying tools, terminology and metrics - including traditional and emerging media (digital, social, SEM, etc).- Deep understanding of research tools that provide guidance for weight levels, flighting models, media mix, audience wear out, reach and frequency. - Ability to rigorously analyze media activity and synthesize detailed data and trends into simple reports.

  • Strong leadership and management skills. Ability to knit together a broad cross-functional team, developing productive relationships across multiple partners with different needs.- International experience, especially in Europe and Asia. Imagine what you could do here. At Apple, great ideas have a way of becoming great products, services, and customer experiences very quickly.
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