Media Planner/ Buyer
AIDS Healthcare Foundation - Hollywood, CA

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Does the idea of doing something that really makes a difference in people’s lives while being well-compensated intrigue you? Are you looking to work for an organization that encourages growth and success from each and every one of its employees?

If so, AIDS Healthcare Foundation is the place for you!

Founded in 1987, AIDS Healthcare Foundation is the largest specialized provider of HIV/AIDS medical care in the nation. Our mission is to provide cutting edge medicine and advocacy, regardless of ability to pay. Through our healthcare centers, pharmacies, health plan, research and other activities, AHF provides access to the latest HIV treatments for all who need them.

AHF is searching for a Media Buyer in our Worldwide location in Los Angeles. This opportunity is to work on a Full Time, Regular basis. The salary is based on experience, and we offer a competitive benefits package

AHF’s core values are to be:
  • Patient-Centered
  • Value Employees
  • Respect for Diversity
  • Nimble
  • Fight for What’s Right
STILL INTERESTED? Please continue!

Essential Duties & Responsibilities

Includes the following. Other duties may be assigned.

< Essential Duties & Responsibilities

  • Develop comprehensive media strategies for various business lines, ranging from retail to healthcare, to meet marketing objectives in collaboration with the WW Senior Director.
  • Develop multi-platform marketing and media schedules and campaigns that are all inclusive of but not limited to outdoor; radio; print; digital; television; grassroots; and non-traditional mediums
  • Must be able to work weekends; evenings; and Travel 60% of time
  • Create, develop, implement, and execute media plans and quarterly ROI analysis reports
  • Set and make recommendations on how to best allocate organization advertising budgets; utilizing media research tools, internal resources and industry/market knowledge
  • Develop and issue RFPs to local media publishers; gather and analyze proposals to determine media selections, negotiate rates & positioning as required
  • Develop final media plan recommendation and present the recommendation to WW Senior Director and appropriate heads of divisions; Update & maintain media and media costs flowcharts as well as rotation charts for each publication we work with (weekly task)
  • Create print and digital strategy for new expansion markets domestically and others as needed, including to and for possible global sites
  • Coordinate with internal teams the production of creative, reserve space for all ads with reps, and submit all artwork by the designated deadlines
  • Research, present and negotiate rates and positioning for print, digital, and cable media placements and additional as assigned; create post-campaign analysis and recommendations for future projects
  • Supervise and manage media intern(s), temporary workers or consultant(s)
  • Oversee and monitor ongoing campaign performance, ensuring campaigns are executed properly and according to expectations
  • Develop strategic post-campaign analysis and provide recommendations for future initiatives
  • Integrate digital and social marketing elements into media strategy
  • Research, identify and present emerging trends in media buying
  • Establish, manage and maintain productive relationships internally and externally to maximize AHF Brand Objectives
  • Meet with new reps and look for new partnerships or promotions to include in the mix; participate in market rides to scout and review billboard, outdoor and other advertising and marketing signage locations and opportunities
  • Research, identify and present emerging trends in media buying
Participation in AHF Meetings/Committees:
Attends departmental or interdepartmental meetings as required.

Supervisory Responsibilities:
Some; temporary workers or consultants; outside contractors and vendors and interns

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Education and/or Experience:
Bachelor's degree (B.A.) or equivalent from four year college or technical school; or two to four years related experience and/or training or equivalent combination of education and experience

Computer/Software Skills and Abilities:
To perform this job successfully, and individual should have basic knowledge of Content Management systems; Database software; Internet software; Spreadsheet software and Word Processing software.

Language Skills:
Ability to read, analyzes, and interprets general business periodicals, professional journals, technical procedures, or governmental regulations. Ability to write reports, business correspondence, and procedure manuals. Ability to effectively present information and respond to questions from groups of managers, employees, patients, customers, and the general public.

Mathematical Skills:
Intermediate Skills: Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, percentages, area, circumference, and volume. Ability to apply concepts of basic algebra and geometry.

Reasoning Ability:
High Skills: Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists. Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.

Other Skills and Abilities/Qualifications:
Writing skills a plus and/or excellent communications skills.

Must have knowledge of Excel, Web Content Management software

Strong attention to details and deadlines.

Must be able to travel up to 60% of the time.

Certificates, Licenses and Registrations:
Valid California driver’s license with proof of liability insurance.

If you are interested in this amazing opportunity, please CLICK HERE for immediate consideration.


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