A Better City Transportation Management Association
Communications & PR
Skill Level: Internship / Volunteer
Position Type: Part Time
A Better City (ABC) is an independent, membership-based organization that improves the economic competitiveness and quality of life of the Boston region by advancing significant transportation, land development and environmental policies, projects and initiatives. ABC works to anticipate the challenges facing the region today and into the future. We mobilize the business community and work together with both civic and government sectors to take action.
A Better City's Transportation Management Association (ABC TMA) provides Transportation Demand Management (TDM) services to businesses, institutions, and buildings located in Boston's downtown and Back Bay neighborhoods. ABC TMA has provided TDM services in the form of commuter option programing for over 15 years; currently serving 85,000 commuters and residents.
Preferred Candidate: Graduate student in marketing/communications or in transportation planning, looking to gain experience with marketing and research to improve our effectiveness in communicating with employees/tenants and engaging them to participate in our programs and adopt sustainable transportation behaviors.
The intern should be familiar with all social media outlets and be able to organize logistics for events during the summer. The intern will also be integral in our efforts to expand our services in 4 new neighborhoods including: Kenmore, Fenway, Allston, and Brighton and customizing services for an area not well-served by public transportation.
The TMA Summer Intern shall be responsible for the following activities:
Research similar agencies and gather best practices on engagement as they relate to messaging, promotions, and events that have the most success in changing commuting mode behavior
Develop frameworks for new programs, events, and initiatives based on research of similar agencies
Conduct research on corporate health and wellness programs and identify opportunities for incorporating TMA initiatives
Create, administer, and analyze surveys for participants in TMA programs
Assist in organizing and attend events during the summer
Performing administrative duties as necessary
Adept at social marketing methods
Researching methods including surveys
Ability to think creatively and thoroughly develop and present ideas
Previous experience working in an office setting
Interested in sustainable transportation
Mature and hard-working
Creative and enthusiastic
Familiarity with Transportation Demand Management techniques
Compensation: 20 hours a week at $10 per hour (max 200 hours)
Start date: June 11 th
End date: August 15 st
Please send cover letter detailing why you are interested in this position and the potential contribution you can make along with a resume accepted via email only by June 5, 2012.
A Better City is an equal opportunity employer. Benefits are not provided to persons in this position.
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Contact Information: http://www.abctma.com
SustainableBusiness.com - 2 years ago