Content Writer, Social Media
Thomas Publishing Company LLC - New York, NY

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Write original, unique material for Social Media outlets on behalf of industrial-focused companies partnered with ThomasNet. Work closely with the digital media Project Manager and SEO Analyst to develop ideas, best strategies and implementation plans. Research and write content across a variety of processes and industries to enhance the overall site experience and engage ThomasNet’s core audience - the industrial sourcing and engineering communities.

Responsibilities: Related to Writing Content
  • Write and edit original online content on a variety of topics using effective copy-writing techniques.
  • Develop and maintain consistent web content and social media standards that adhere to internal style and QC guidelines.
  • Maintain ongoing knowledge of Social Media and SEO writing strategies.
Related to Researching & Creating Strategies Around Appropriate Content
  • Research complex manufacturing and technical topics and gather information from diverse resources such as industrial, academic and standards publications for original content writing.
  • Work with Project Manager to determine what best serves the client’s goals and to uncover the focus or theme of the customer’s thought leadership role in their industry.
  • Partner with SEO Analyst to review the content and target important subjects, phrases, and keywords during and after content creation.
  • Comfortable and confident with customer interaction, interviews, and discussions.
Requirements:
  • 3+ years experience in writing manufacturing/industrial-focused copy, preferably on the web (e.g., social media, SEO, e-commerce, merchandising, and/or advertising)
  • Excellent writing, editing and proofreading skills
  • Able to work independently as well as within a team environment
  • Excellent organization skills
  • Proficient with MS Office
  • Social Media/SEO experience a plus
  • B.A. Degree (e.g., English, Journalism, Marketing)

About this company
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Thomas is the go-to information resource for industry, with expertise in industrial web development and social media. We offer our customers...