This is a contractual position responsible for developing and coordinating a comprehensive strategic outreach plan for MSDE’s School and Community Nutrition Programs Branch (SCNPB) administered programs while coordinating with other SCNPB staff working in marketing and outreach to ensure correlation of plans.
Main Purpose of Job
This is a contractual position responsible for developing and coordinating a comprehensive strategic outreach plan for MSDE School and Community Nutrition Programs Branch (SCNPB) administered programs while coordinating with other SCNPB staff working in marketing and outreach to ensure correlation of plans.
Develops and implements a comprehensive strategic outreach plan for SCNPB administered programs with emphasis on select programs; provides training and technical assistance to SCNPB staff and other groups working with the nutrition programs; represents MSDE at nutrition program events; coordinates outreach events, exhibits and activities from logistics to services; establishes outreach goals and needs utilizing information from available sources; collaborates with other staff in their area of expertise and assigned programs to ensure plans are coordinated; serves as MSDE liaison with other State agencies, advocate groups, stakeholders and the public in carrying out the SCNPB outreach objectives; provides onsite program evaluation and support for program operators.
MINIMUM EDUCATION OR GENERAL REQUIREMENTS
EDUCATION: A Master’s Degree or equivalent 36 credit hours of post-baccalaureate course work in Business/Marketing, Communications, Advertising, Education, Public Health, Dietetics, Food Service Administration, Nutrition or a related area. EXPERIENCE: Three (3) years of professional experience with marketing, advertising, outreach and/or promoting products, services and programs. Experience that includes promotion of programs specific to nutrition and/or health is desirable. Experience promoting programs for nonprofit organizations, public programs, government, or advocacy groups will be considered. NOTE: Two (2) years of additional experience as defined above may be substituted for the Master’s degree.
DESIRED OR PREFERRED QUALIFICATIONS
Knowledge of marketing and outreach principles; knowledge of methods used for developing; implementing and monitoring of outreach plans; knowledge of programs that impact health and nutrition and the relationship to student achievement; skill utilizing various forms of media (printed, automated and web-based) to communicate information; skill in developing and interpreting policies and procedures; skill in organizing, planning and presenting training programs; ability to establish and maintain effective working relationships with a broad base of partners and stakeholders; ability to assess programs, identify problems, and determine improvements/solutions; ability to communicate effectively both verbally and in writing; ability to work as a team member.
State of Maryland - 2 years ago