Estee Lauder Travel Retail - Americas
North America (East Coast)
: Area Sales Managers
: Beauty Consultants/Counter Managers
Achieve excellence in Point of Sales Execution concentrating in training & developing Beauty Advisors/Consultants through onsite training, visual merchandising and marketing activity, including execution of promotional programs. This focus must result in maximized retail sales and increased market share. Territory is Caribbean & Central America.
No charge allocation management in agreement or in conjunction with ASM.
At a point of sales level, warrants that agreements are respected and that Brand resources are used efficiently.
Retail sales maximization through Point of Sales execution.
Informs ASMs of stock issues and liases with store management / warehouse/operations management to solve problems.
Market Share/Competitive Activity:
Gain market share through in-store activity.
Reports on brand / product performance as well as competitive performance and activity.
First offensive line in in-store space battles and share of voice.
Responsible for the timely execution of all in-store programs according to retailer marketing calendar.
Provides first hand knowledge and recommendations on product mix and assortments.
Responsible for the Brand image and highest possible standards following region policy.
Responsible for the management, local training and motivation of Beauty Advisors.
Train and motivate store staff.
Maintains excellent customer relations at as many levels possible between the brand and the retailer
Bachelor's degree is a must
Minimum 2+ years of business experience preferably in marketing, sales and/or customer relations.
Willingness to travel up to 75% of the time.
Willingness to spend up to 75% of the time in-store.
Computer knowledge of Windows, Word, Excel, Outlook and Powerpoint
Speak, Read and Write English and Spanish is required.
Willingness to work out of home office, if necessary
We are an equal opportunity employer.
The Estée Lauder Companies Inc. is one of the world's leading manufacturers and marketers of quality skin care, makeup, fragrance and...