PROMOTION MANAGER (WLLD)
CBS Radio - Saint Petersburg, FL

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Welcome to CBS RADIO's Career Center. CBS RADIO is one of the largest major-market radio operators in the United States, with stations covering news, alternative rock, country, FM talk, classic rock, oldies, JACK, adult contemporary and urban formats, among others. A division of CBS Corporation, CBS RADIO operates 144 radio stations, the majority of which are in the nation's top 50 markets. The overall mix of each radio station's programming is designed to fit the station's specific format and serve its local community.

CBS RADIO continues to make aggressive moves to converge new and traditional media through creative programming and advanced delivery methods, including online streaming, HD Radio, mobile messaging and podcasting. Audio streams of more than 140 CBS RADIO stations and custom channels are currently available online, and two thirds of the Company's stations are broadcasting in HD digital radio.

Additionally, CBS RADIO is home to 29 of the country's leading sports franchises amongst MLB, the NFL, the NBA, the WNBA and the NHL, including the New York Yankees, New York Mets, Chicago White Sox, New England Patriots, New York Giants, Chicago Bears and the Detroit Red Wings.

With opportunities in nearly every field of broadcasting, including programming, news, sales, production, engineering, finance and administration, CBS RADIO can provide you with the benefits of a challenging position and rewarding career.

CBS Radio has a competitive benefits package that begins on the first day of employment. Included is medical, dental, vision, pharmacy, disability, CBS 401(k) matching, life insurance, cancer benefits, and more. Details provided upon hire.

CBS Radio's Tampa market station, WiLD 94.1 (WLLD-FM), Hits and Hip Hop, has an immediate opening for a Promotion Manager. This position is the primary contact for station promotions, marketing program execution and liaison to other media. This individual works in the areas of Marketing/Promotions, sales service and publicity.

ESSENTIAL DUTIES & RESPONSIBILITIES include the following:
• Confer with department heads to discuss programming and sales promotion.

• Directs preparation and execution of all station events, promotional activities and special projects.

• Communicates with outside advertising agencies on on-going campaigns.

• Works internally and externally to oversee copywriting, design, layout, paste-up and production of promotional materials.

• Monitors and analyzes sales/programming promotion results to determine cost effectiveness of promotional materials.

• Create and execute monthly and quarterly projects that are designed to generate non-spot revenue for the radio station.

• Work with Digital Department to develop programs to generate revenue through station website.

• Responsible for all station news releases, external media contacts and publicity as needed.

• Responsible for management of merchandising inventory.

• Supervise all marketing/promotions department personnel.

• Other duties as assigned.

To apply, please visit our career center at www.cbsradio.com. EOE.

To apply, please visit our career center at www.cbsradio.com. EOE.

Minimum of 3-5 years in similar role in the media industry.

Working knowledge of the lifestyle and format.

Should understand foreground radio and how to communicate with its listeners and advertisers.

Must be creative with ideas, words and design and understand how to use resources of the department to generate revenue for the radio station(s).

Exceptional communication, writing, and computer skills required as well as 4 year degree in marketing, advertising or a related field.

Apply Here

CBS Radio - 3 years ago - save job - block
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