Director, Allergy and Asthma Marketing
Sunovion - Massachusetts

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This position will assist the Allergy and Asthma marketing team with the post launch execution planning for ZETONNA and the marketing plans for OMNARIS, ALVESCO and XOPENEX HFA. Specifically, this position will lead all professional promotion marketing activities such as HCP strategy, messaging, targeting, and segmentation as required. This includes both personal and non-personal channels. This position reports to the Executive Director, Marketing. Essential Functions •Message development, execution and monitoring
  • Professional marketing communications strategy
  • Professional advertising agency leader
  • Sales force communication lead
  • Sales training liaison
  • Managed markets liaison
  • Professional Advocacy
  • Lifecycle management support
  • Professional communications plan lead Minimum education requirements Bachelors Experience required 7 - 10 Years Knowledge & skills (general and technical) • 2-4 years of brand marketing or related experience in pharmaceuticals
  • Direct experience in a market analysis and strategy setting role (e.g. management consulting, brand strategy lead) required
  • Strong analytical background
  • Previous managed markets and market research experience a plus Other requirements (licenses, certifications, specialized training, physical or mental abilities required) • 6+ years pharmaceutical experience
  • 2+ years pharmaceutical sales experience or sales leadership
  • 3+ years brand marketing experience, managed markets experience preferred, market research experience preferred
  • Strong collaboration, communication, presentation and analytical skills required Confidential Data All information (written, verbal, electronic, etc.) that an employee encounters is considered confidential. Compliance Achieve and maintain Compliance with all applicable regulatory, legal and operational rules and procedures, by ensuring that all plans and activities for and on behalf of Sunovion are carried out with the "best" industry practices and the highest ethical standards. Mental/Physical Requirements Fast paced environment handling multiple demands. Must be able to exercise appropriate judgment as necessary. Requires a high level of initiative and independence. Excellent written and oral communication skills required. Requires ability to use a personal computer for extended periods of time.