Arrow Truck Sales - United States

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Arrow Truck Sales, Inc. is looking for the right, self-motivated individual who is not afraid of a wide variety of marketing responsibilities and has a “roll up their sleeves” attitude when it comes to getting the job done. Our 4-person in-house marketing team is responsible for all the company’s advertising and marketing efforts. Individual reports to the Director of Marketing.

Arrow Truck Sales is North America’s leading source for pre-owned medium and heavy duty trucks and trailers. Arrow is a part of the Volvo Group of Companies.

Summary :
· To coordinate and support all facets of the Marketing Department’s efforts in order to cooperatively implement timely, accurate and effective advertising and marketing programs in an effort to increase sales.
Core Responsibilities:
Coordinates, organizes and communicates with internal and external partners to facilitate successful campaigns.
· Coordinate the creation and distribution of advertising programs and materials with other members of Marketing Department and outside vendors
· Communicate and coordinate with field branch managers to schedule, prepare, plan and implement advertising & marketing programs, including egrams, direct mail, POP signage, and more
· Helps implement marketing, PR, social media and advertising campaigns.
· Prepares marketing reports by collecting, analyzing, and summarizing data
· Purchase printing and manage vendor.
· Generate various lead reports in excel
· Maintain inventory and ordering of corporate and branch printed forms, ad specialities, brochures and apparel
· Handle a variety of miscellaneous field and Home office advertising and marketing requests
· On occasion, create and produce various print and production materials (as needed)
· Assist in helping coordinate national and local industry shows
Skills & Knowledge:
Must be proficient in Microsoft Office including Word, PowerPoint and especially Excel.
· Detail minded with focus on follow-up
· Knowledge of graphic arts and printing helpful
· Knowledge of Social Media and Internet Marketing a plus
College degree in Marketing, Advertising, Communications (preferred)
· 2+ years experience in corporate or agency advertising atmosphere

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