Are you skilled in developing and implementing marketing strategy for highly complex products and services?
Expound on your experience at AT&T.
In this role you will develop as a Lead Product Marketing Manager who understands the dynamics of the industry, new and emerging product technologies and/or applications, have a thorough understanding of AT&T customer’s and 3
This is how you’ll drive results, and success:
- party software developer’s needs, and ensure the development of a compelling customer experience; driving results, and product accountability. You will entice developers to invest themselves in AT&T’s advanced communications APIs to create the next generation of communications services.
Be responsible for the success of a product or group of products through development and execution of a comprehensive marketing plan, including new and emerging products, technologies and/or applications
Be the product owner throughout the life cycle
Conduct multi-year product planning to determine product life-cycle decisions, ensure consistency with overall marketing and corporate strategy, and achieve product performance, revenue, market share/penetration, and profitability objectives
Identify, monitor and analyze internal and external performance parameters in order to reposition, modify features and identify new uses for the product
Provide continuing product surveillance and management of established product to attain financial objectives
Be accountable for revenue attainment and profitability and success of a product, or group of products, through the development and execution of a comprehensive marketing plan
Develop business plans and product positioning in the marketplace
Provide readout to the leadership level regarding products and plans as assigned
Collaborate with other AT&T offer teams to ensure customer experience and business services positions AT&T as the continued leader
Identify unmet software developer needs and translate those into enhancements to current features or brand new APIs
Perform competitive analysis to evaluate product capabilities, pricing, promotion, distribution; analyze how these impact market share
Motivate others to action and provide leadership qualities as needed
Foster strong relationships with internal and external resources. Engage with different functional teams and business units
Act as the team lead as needed to provide leadership to less experienced professionals
Position can be located in Redmond, WA or Atlanta, GA.
Five or more year’s product management experience, preferably in consumer new product development
Must be comfortable with conveying the value of new and emerging products, technologies or applications to senior level management and across a diverse product team
Product launch and lifecycle management experience
Previous experience leading a cross-functional organization in executing projects from ideation to completion
Strong analytic and fact-based decision-making skills
Ability to manage multiple projects simultaneously and operate in a fast-paced, high-growth professional environment
Must possess both outstanding written and oral communication skills, including the ability to distill technical concepts into clearly phrased explanations
Must be proficient using Microsoft Office products including Word, Power Point, Excel and Outlook
Product management experience within high tech, software and/or wireless/telecom industry highly desired
API management experience is a plus
California-Palo Alto, Georgia-Atlanta
Feb 14, 2013, 12:00:00 AM
Mar 14, 2013, 11:00:00 PM
Senior Associate/Second Level Manager
At AT&T, we’re connecting the world like never before. Ready to get in on the action? Together we’ll do great things. If...