Associate Brand Manager - Center Core
Macy's - New York, NY

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Overview: Associate Brand Manager is responsible for updating and maintaining the brand identity of the line, strategic planning, sales and marketing direction for the brand. This position reports to the Brand Director or Brand Manager.

Key Accountabilities:
Sales / Margin:
  • Partner with Brand Director/Brand Manager on generating support of the line and financial plans by gathering product performance input from divisions, sharing line development and direction, and promoting the assortments.
  • Responsible for implementation of all weekly selling reports and management summaries.
  • Assist in the management of division placements and tracking of all shipment dollars.
  • Recap and analyze all order placements, write corporate callouts by division, and follow through to make sure changes are implemented.
  • Responsible for seasonal line profitability analysis reports.
  • Partner with the Brand Director/Brand Manager on managing the information flow between the product organization and the division.
  • Responsible for identifying and communicating to division all reorders and new emerging opportunities.

Strategic Planning:
  • Partner with Brand Director/Brand Manager in execution of seasonal private brand sales vendor margin plans.
  • Partner with Brand Director/Brand Manager in writing of the Private Brand Financial Strategy, targets and receipt plans for the Buy Meeting.
  • Communicate to division the private brand merchandise and business strategies based on the plans.
  • Participate in the development of tactics and objectives for each season and meeting.

  • Assist marketing in the development of marketing plans and campaigns to support assortments.
  • Develop and follows through on all merchandise relating to visual campaigns.
  • Ensure merchandise strategies are executed on the store level.
  • Partner with marketing director on time and action calendar for each season.
  • Submit all monthly playbooks/selling guides.
  • Submit seasonal key items and back wall images.

Human Resources:
    • Provide leadership to div
Skill Summary/Experience:
  • Bachelor’s Degree
  • Minimum 2-3 years of experience in Retail (Store, Buying Office, Merchandise, etc.)
  • Extremely detailed oriented
  • Data input with high accuracy rate required
  • Proficiency in Microsoft Word and Excel
  • Ability to handle and prioritize multiple tasks simultaneously
  • Excellent written and verbal skills

About this company
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Macy's, Inc., with corporate offices in Cincinnati and New York, is one of the US's premier retailers, with fiscal 2014 sales of $28.1...