Cosmetic Area Sales Manager
Lord & Taylor - Stores - Boca Raton, FL

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Job Description:Objective:
To build an experienced, well trained sales force
motivated to work their schedules and energized to
present and sell merchandise in an exceptionally
friendly manner. ASMs will drive sales as a result of
proper supervision of their selling staff.

Overview:
The ASM is responsible for directing all daily
activities in the Cosmetics Department. This includes
guiding the success of a multi-million dollar business
by leading and motivating the selling team, developing
and managing the service environment and presenting a
clean, neat and organized shopping environment.

Additionally, the ASM must focus on:
o Supervising and training Counter Managers (CMs)/Beauty
Advisors (BAs),
o Meeting with Vendors to plan and negotiate special
events & promotion to drive sales and create excitement.
o Connecting with customers and presenting/signing
merchandise to guidelines.

ASM Hours:
ASMs should maintain a schedule that allows them to
achieve the core objectives and responsibilities of the
position. ASMs may need to come in early on heavy
workload days. ASMs should generally work a schedule of
9:00 AM - 6:00 PM or 1:00 - 10:00 PM on a late shift.
These hours should allow the ASM the opportunity to
spend more time supervising associates, driving
sales/transitioning their department and touching base
with the night part-time staff associates.
ASMs will work 2 late nights per week (maybe less nights
in bigger volume stores) and 6 weekend days in a 6-week
schedule (1 weekend on, 1 weekend off, 1 split weekend
in a 3 week rotation).

Job Requirements:
  • Train, motivate and develop staff to become Diamond
Star, Selling Star and Presidents Club members and
maximize sales opportunities.
  • Lead sales initiatives and maintain high floor
visibility to supervise staff.
  • Create a positive work environment and
motivate/develop staff to improve retention.
  • Promote customer service, new accounts and intersell.
  • Review and coach SPH/sales performance daily and
recognize top performers.
  • Communicate sales/IPT/clientelling plans and
performance to CMs/BAs monthly.
  • Plan/execute special events and check client books
monthly.
  • Work with RCMs to effectively manage vendor
relationships and negotiate for event/freelance support.
  • Execute floor moves, presentation/signing guidelines
and additional operational responsibilities necessary to
maintain optimal merchandising.
  • Ensure all BAs are well trained on their assigned line
and neighboring bays.
  • Recruit sales driven, customer focused BAs. Identify
internal bench/external candidates to quickly fill jobs.
  • Ensure all policies, procedures and shortage standards
are thoroughly understood and maintained.