Demand Generation - Sr. Manager/Director
FuzeBox, Inc. - San Francisco, CA

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DEMAND GENERATION – SR. MANAGER/DIRECTOR

Are you passionate about engaging audiences and driving results Here is your chance to define the overall success and definition of a Demand/Lead Gen marketing plan, and your career. We’re looking for a creator. A doer. You are a passionate B2B tech marketer.You may have had previous experience of working in one of the following roles: Senior Manager of Demand Generation, Demand Generationand Marketing Program Manager, Marketing Demand Generation Specialist.

WHAT YOU’LL DO:
Drive demand generation programs and campaigns for Fuzebox products and offerings
Determine the most appropriate mix of marketing programs such as email marketing, social media, webinars and online syndication targeting new prospects in key segments and verticals to accelerate customer acquisition
Use a test, measure, learn approach to iterate and optimize campaigns. This includes regular reporting of campaign activities, insights and results
Develop and execute a comprehensive lead generation/demand creation plan
Leverage tools to accurately measure and report on effectiveness of lead generation campaigns
Establish and document repeatable processes for lead generation and follow-up
Manage relationships with third-party vendors as appropriate
Champion data quality in our prospect database, grow and segment the database to run effective, targeted campaigns

WHAT YOU NEED:
3 to 5+ years or more experience in marketing with strong emphasis on direct marketing and demand generation program development
Intermediate to expert level of webinar platform technology
Experience with marketing automation software such as Eloqua, Marketo, etc.and Salesforce
Strong understanding of demand generation, lead lifecycle, lead nurturing and lead scoring
Proficiency in managing online advertising programs
A strong metrics orientation
Excellent verbal, written, and presentation skills
Strong project management skills and ability to perform in fast-paced and high-energy environment

WHY YOU’LL LIKE WORKING HERE:
Nothing’s more exciting than working at a dynamic, high potential startup
Super collaborative environment where every opinion matters
Our drive to constantly innovate attracts the best and brightest
Casual dress code
Catered lunch and happy hour every Friday
Full benefits and 401K

WHAT THE COMPANY DOES:
FuzeBox (based in SF and San Mateo) enables enterprise professionals to conduct high-resolution, cloud based, real-time video meetings where all participants’ screens are synched from anywhere, no matter the device. We are raising the bar set by other products in terms of audio, video, and reliability. With a Series A of $20M in July 2012, we are aggressively taking market share from our competitors and creating cutting edge technology.

FuzeBox, Inc. - 18 months ago - save job - block
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