Director - Qualitative Research/Innovation
Hasson Associates - New York, NY

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Director – Qualitative Research/Innovation - New York - $110 - $130k


This “next generation” market research business based in New York City is looking for a senior level professional to help jointly lead their qualitative offering. The company has experienced significant success due to its combination of offline & online research, utilising a range of up to date methodologies from online communities through to social media & co-creation. Their clients range from a who’s who of global brand names in the FMCG, food & drink, technology & retail sectors.


Due to growth within the US market and the acquisition of retained clients, they are now looking to hire a senior level Qualitative researcher who can lead projects, manage & inspire juniors and manage client relationships.

The key tasks of the Director include:
  • Lead insight and innovation projects using a variety of methods (including a mix of offline & online methods)
  • Facilitate workshops
  • Write and present strategic debriefs
  • Grow and develop client relationships
  • Contribute to agency blog
  • Oversee projects on a day to day basis, ensuring deadlines are met

The key attributes they are looking from the Director are:
  • Experience of qualitative research, having utilised more advanced methods.
  • Experience in tackling strategic, high profile briefs and projects that have commercial impact for a client.
  • Experience of workshop facilitation
  • Exposure of working with consumer focussed companies in the CPG, Technology & Drinks arena
  • Experience of working on international projects
The position is paying $110-130k + bonus + benefits.

Please note that only candidates with relevant experience will receive a response.

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