Director of Marketing (Retail & Foodservice)
Bristol Assoc. - Food Division - Fort Lee, NJ

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Company Description:
Bristol Associates maintains a Food and Beverage processing industry practice, in the areas of:
Production
Quality Assurance
Engineering
Maintenance
Purchasing
Supply Chain
Distribution
Food Science / Research and Development
Finance
Human Resources
Sales and Marketing (Consumer Packaged Foods, Foodservice, and Industrial Food Ingredients)

Job Description:
Director of Marketing (Retail & Foodservice)

based in New Jersey (details available to qualified candidates)

BA/BS experience required; MBA is a plus; 5+ years relevant experience in consumer goods food industry marketing

and sales experience

Responsibilities include:
Develop and refine brand positioning and strategies
Initiate creative thinking to develop /launch new products, advertising/consumer promotion concepts, in-store display execution including channel strategies
Work with sales and account managers and brokers in the field in both grocery and foodservice channels
Determine customer investment strategy (use of trade, customer marketing, and integrated marketing equities) that will best support revenue, profit and share growth

Must Haves:
Strong financial/analytical acumen; understanding of P&L impact of market factors
Build and maintain strategic working relationships with distributors and accounts
Word, Excel and PowerPoint skills
Strong interpersonal, influencing, negotiation, and presentation skills required

Excellent opportunity to build on current success to grow the business and build Brand equity with “best in niche” Food products

Competitive compensation and benefits are offered; relo assistance is not provided