Position: International Marketing Director |
- Beauty Industry - CA #2484
Location: Los Angeles, CA
Relocation: Yes, package available for the right candidate.
The person will report to International and will work closely between Global Marketing and our International sales Team - Distributors.
Primary Job Functions:
Competitive Analysis. Collect local International data and work with Global Marketing to conduct thorough competitive analysis to identify strengths, weaknesses and opportunities.
Work with Global Marketing and out International distributors to develop regional Marketing Plans including : New Launches, Sampling support Program, Animations, Kits, leveraging domestic programs, International needs, and minimum requested volumes.
Work with Sales Directors to explain and sell our International Marketing Plan to our distributors, and get their participation commitment to yield results.
Follow up throughout the year to ensure International Marketing Plan implementation.
Work on Plan B solutions as necessary so as to meet sales criteria. Assist distributors with adhoc local Marketing Programs (to address high inventory levels, or local seasonal activities and other opportunities).
Work close to the International markets to develop marketing strategy for each of the three focus channels, and develop in cooperation with Global Marketing a collateral portfolio appropriate for different International distribution channels. Leverage our domestic Professional collateral portfolio for International.
Monitor and provide insight into International skincare trends and influence bringing the International aspect and needs.
Work with Global Education to implement education-motivation program -educate/motivate the best performing floor staff thru an LA based education/motivation program.
Brand guidelines ambassador.
Coordinate PR along with other Marketing activities taking place in each market working with each distributor and Global Marketing.
Develop a prospecting strategy and new distributor set up program.
Experience & Education:
Bachelor's Degree in marketing.
Have strong International experience (living and working overseas).
Minimum 3 years Beauty
Retail experience preferred.
Vast experience developing ideas to utilize domestic resources to deliver local results across the Globe.
Excellent communication skills.
Committed to budget and deadlines.
1. Bachelor's Degree in marketing.
2. Strong International experience (living and working overseas).
3. 3 + years Beauty "Salon" experience.
4. Retail experience preferred.
5. Vast experience developing ideas to utilize domestic resources to deliver local results across the Globe.
3K Consulting Inc is acting as an Employment Agency in relation to this vacancy.
3K Consulting Inc - 13 months ago