Management Consultant-Customer Relationship Marketing
Merkle Inc. - New York, NY

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Who we are:
Merkle, a technology enabled, data driven customer relationship marketing (CRM) firm, is the nation’s largest privately-held agency. As a leading provider of fully integrated customer relationship marketing solutions, we provide the framework for organizations to apply quantitative strategies to their marketing programs across mass, direct, and digital media. By combining a complete range of marketing, technical, analytical and creative disciplines, Merkle works with clients to design, execute and evaluate connected CRM programs. With more than 2,000 employees globally, Merkle has offices in Boston; Columbia; Denver; Hagerstown; Little Rock; London; Minneapolis; Montvale; Nanjing; New York; Philadelphia; Pittsburgh; San Francisco; and Shanghai.

At Merkle, we are avidly intent on being a company where exceptionally talented people want to work and clients want to do business. For more than 25 years, many of the world’s top brands, financial institutions and leading nonprofit organizations have partnered with us to maximize the value of their customer portfolios. Our clients include: GEICO, Dell, DirecTV, Microsoft, MetLife, Regions, Travelers, the National Multiple Sclerosis Society, the American Cancer Society, and Susan G. Komen to name just a few.

Our employees are engaged in solving complex client issues, and we work hard to ensure that we are keeping our employees happy – these things drive us. Merkle has been experiencing sustained 25% growth since 1989, with revenues of $315M in 2013 and a projected run rate of approximately $360M for 2014. We hire individuals that thrive in a growth environment. We are people centric culture and proud of the recognition we have received including:

Advertising Age A-List: “Agency to Watch in 2012”;

SmartCEO Magazine as a Future 50 Company ’11;

The Washington Post’s Post 200 ’13;

The Denver Post’s Top Workplaces ’13;

Pittsburgh Post-Gazette’s Top Workplaces ’12, ’13;

Baltimore Magazine’s Best Places to Work 2009, ‘10, ’11;

What we need :
The Management Consulting Group (MCG) within Merkle helps Fortune 500 CMOs drive Customer Relationship Marketing. Our focus on Strategy, Process and Change Services, combined with Merkle’s Database Marketing heritage gives us a unique value proposition.

We are looking to grow our Management Consulting Group and are seeking an experienced consultant who can:

Participate in client meetings, and conduct diagnostics to assess CRM capabilities

Support customer journey mapping, CRM capability assessments and blueprints, transformational roadmaps and value case development, process redesign, and organizational transformation.

Support business development activities including proposal development, and other pursuit activities

Contribute to practice building activities (e.g., asset development)

Translate CRM vision into concrete requirements

Develop implementation plans

Support project management activities

Required Skills

Required Experience

Bachelor’s degree from an accredited college/university; Masters degree preferred

Between 4-8 years experience as a marketing practitioner and consultant within CRM (customer relationship marketing) strategy, solution development, project/program delivery

Excellent structured communication skills with the ability to frame CRM concepts in a way that facilitates discussion and deeper levels of understanding at our clients

Experience working in a top tier consulting firm (Bain, McKinsey, BCG, Accenture, IBM, etc.)

Knowledge/experience in digital marketing.

Strong project management, process or change management experience preferred

Experience across multiple industries is a plus

A self-starting orientation within a fast-paced environment with an intense desire/drive to “make things happen”.

Position location flexible, but preference to be in one of Merkle’s offices in Denver, Boston, New York, or Baltimore. Must have the ability to travel about 25%, and up to 50%.

Merkle Inc. - 5 months ago - save job - copy to clipboard