Marketing/ Sales Manager
Canine Containment Distribution Company - Pittsford, NY

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For nearly 40 years, Invisible Fence Brand's expertise in pet management has earned a reputation for caring, quality, innovation, and reliability. We are the leading brand in pet training, safety technology, custom installation and customer care.

As the Northeastern Distributor for Invisible Fence Brand we are looking for a Marketing/Sales Manager to join the team and share the mission of providing people with the most effective solutions, ensuring a better life for them and their pets.

This position reports to the VP and will be responsible for all areas of sales/ marketing including working with a group of independent Dealers and staff of 6.

Duties & Responsibilities:
  • Increase marketing visibility and the company brand
  • Manage all marketing, advertising, lead generation
  • Oversee marketing programs including direct mail, website, email blasts, tradeshows, SEO/ SEM etc.
  • Work with Dealers in developing new marketing initiatives, strategies
  • Determine and Manage the marketing budget
  • Analysis of customer research, and competitor information
  • Monitor, review and report on all marketing programs results
  • Monitor, review all Marketing Collateral to ensure consistency and Brand Compliance
  • Communicate with vendors, partners, influencers
  • Incorporate social networking stratagies in the Company's marketing strategy
  • Conduct sales training classes for Dealer network
  • Conduct quarterly marketing webinars
  • Occasional travel in New York, Pa and Delaware

Job Requirements for this position include but are not limited to:
    • Marketing -related degree or equivalent professional qualification
    • 3-5 years experience in all aspects of marketing
    • Experience in all aspects of developing and maintaining marketing strategies to meet organizational objectives.
    • Excellent written and verbal communication skills
    • Solid presentation skills
    • Computer literacy and proficiency
    • Ability to handle multiple, high priority projects
Canine Containment offers competitive salary, a benefit package which includes 401K, and bonus program.