Marketing Manager (Custom Communication)-#71267
WellPoint - Atlanta, GA

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WellPoint is one of the nation's leading health benefits companies and a Fortune Top 50 company. At WellPoint, we are dedicated to improving the lives of the people we serve and the health of our communities. WellPoint strives to simplify the connection between health, care, and value for our customers.

Bring your expertise to our innovative, achievement-driven culture, and you will discover lasting rewards and the opportunity to take your career further than you can imagine.

Responsible for developing product marketing strategies and ensuring the marketing strategy aligns with the enterprise-wide strategy. Primary duties to include, but are not limited to: Builds market-specific, product-marketing plans. Assists in product pricing assessment and recommendations. Serves as a single point of contact on marketing issues and resolution. Coordinates the development and review of communication materials with appropriate resources. Leads development of marketing collateral to support marketing plans. Coordinates with public relations to support marketing initiatives. Provides leadership and direction to marketing support and creative staff.
WellPoint is one of the nation's leading health benefits companies and a Fortune Top 50 company. At WellPoint, we are dedicated to improving the lives of the people we serve and the health of our communities. WellPoint strives to simplify the connection between health, care, and value for our customers.

Bring your expertise to our innovative, achievement-driven culture, and you will discover lasting rewards and the opportunity to take your career further than you can imagine.

Responsible for developing product marketing strategies and ensuring the marketing strategy aligns with the enterprise-wide strategy. Primary duties to include, but are not limited to: Builds market-specific, product-marketing plans. Assists in product pricing assessment and recommendations. Serves as a single point of contact on marketing issues and resolution. Coordinates the development and review of communication materials with appropriate resources. Leads development of marketing collateral to support marketing plans. Coordinates with public relations to support marketing initiatives. Provides leadership and direction to marketing support and creative staff.

About this company
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We recently changed our name from WellPoint to Anthem, Inc., the name people know us by best. As our companies continue to take a more...