Marketing Representative - Franchise RestaurantBurgerFi is looking for a talented Franchise Marketing Representative to work in our corporate office in North Palm Beach to support our growing concept. As a member of our team, you will be eligible for many benefits including our vacation plan, health insurance and competitive salary.SUMMARY DESCRIPTION: The Franchise Marketing Representative is responsible for managing the BurgerFi brand position by synchronizing the Corporate and Franchisee field marketing efforts to consistently reflect the overall BurgerFi marketing strategies.RESPONSIBILITIES: Develops and consults in the execution of a wide variety of marketing and advertising plans targeted to franchisees' region or local markets. Works with the appropriate franchisee parties to develop the necessary Local Store Marketing (LSM) plans, strategies and tools. Assists and monitors DMA marketing plans, cooperative advertisement budgets and agency media buying practices by Franchise agency of record. Monitors regional Franchisee marketing or DMA cooperative meetings to ensure advertising agencies present marketing tactics that align with BurgerFi brand. Ensures all Franchisee marketing efforts and activities adhere to the brand guidelines outlined in the BurgerFi Franchise Disclosure Document Documents and communicates the marketing activities and provides measured results to the Chief Executive Officer, Chief Information Officer and Chief Operating Officer. Develops monthly measurement reports of the marketing activities that capture Local Store Marketing and National Brand Development activity objectives, program timing, program results, and sales and transactions impact. Produces financial analysis regarding business conditions (pre-post) and effectiveness of any given marketing plan, including justification of advertisement fund dollar expenditures or agency charges. Serves as a point of contact to establish and maintain partnerships between Brand Marketing and Franchisee Operations. Performs and presents group presentations, as required. Oversees the execution of Franchisee's planned activities such as programs, sponsorships and events for approved Local Store Marketing initiatives, as required. Prepares annual marketing budget.
EDUCATION: Bachelors degree required or equivalent work experience. EXPERIENCE: 5 years experience preferably in marketing within the restaurant industry. SKILLS: Excellent verbal and written communication skills and strong analytical skills. Understanding of budgetary concepts and procedures. Ability to multi task, work independently and as a team player. Strong Marketing Software Knowledge. BurgerFi is an Equal Opportunity Employer. All persons will receive consideration for employment without regard to race, color, religion, gender, pregnancy, national origin, ancestry, citizenship, age, legally protected physical or mental disability, covered veteran status, status in the U.S. uniformed services, sexual orientation, gender identity or expression, marital status, genetic information or membership in any other legally protected category.Marketing Representative - Franchise Restaurant
CareerBuilder - 15 months ago