Marketing Internship - Summer 2013 (Fox Soccer Channel - Los Angeles, CA 90025)
Description of the department:
FOX Soccer, part of the FOX Sports Media Group, is considered America's leading soccer destination on television and online at FOXSoccer.com. FOX Soccer offers the most comprehensive coverage of world-class soccer available in the United States, serving as the primary television destination for coverage of England's Barclays Premier League, the UEFA Champions League, and the UEFA Europa League in addition to such global tournaments as the English FA Cup, FIFA Club World Cup and CONCACAF Champions League.
FOX Soccer Plus, is a premium network dedicated to delivering the world's best soccer and international sports to hard core fans. The network features exclusive soccer matches from the best leagues in the world including the Barclays Premier League, UEFA Champions League, UEFA Europa League, English FA Cup, and Scottish Premier League. FOX Soccer Plus also delivers premium rugby from the Heineken Cup, RaboDirect Pro12, Aviva Premiership, National Rugby League, and Australian Rules Football among other competitions.
Current projects and tasks that will be assigned to the intern(s):
We are looking for a sports-minded marketing intern eager to learn about the TV world. Learn how marketing and communications collaborates with other departments, understand how to promote the network via numerous touch-points (advertising, social media, grassroots, via press, etc.) to increase viewership and grow your knowledge of everything soccer.
Possible projects include:
- Coordinating FOX Soccer's marketing efforts in conjunction with particular telecasts
- Creating programming grids for the department
- Drafting copy including press releases and other content
- Managing partnership fulfillments
- Assisting with regular departmental tactics which may include media buying, analyzing/optimizing campaign metrics, scheduling media, among other intra-office duties
Marketing interns will also have an opportunity to shadow members of other FOX Soccer departments - including production and on-air promos - in order to gain a well-rounded understanding of business operations at a major national cable sports broadcaster.
Experience in media buying/planning, social media (advertising strategy), program scheduling, production, marketing for live broadcasts, general knowledge of the inner-workings of a television network, gain overall marketing savvy
News Corporation - 21 months ago