Media Planner/ Buyer
Wilkins Media/Out of Home America - New York, NY

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Media Planner / Buyer

EXPERIENCE: 1-10 years

Wilkins Media / Out of Home America, the largest independently owned Out of Home Media specialist seeks a media buyer for our New York City office.

Media buyer works with account management team to translate client/partner requests for Out of Home media recommendations into actionable media opportunities by isolating client needs, gathering rates and availabilities and organizing that information for client-ready presentation.


  • Work with account service staff to evaluate client needs and identify appropriate media solutions
  • Represent client and agency to the media community in a consistently professional and respectful manner
  • Understand and communicate all necessary information regarding each media type presented
  • Negotiate media rates in order to maximize client budgets
  • Generate documentation necessary for contracting of media space
  • Be highly organized and effectively manage all details associated with media campaigns
  • Participate in staff meetings and educational sessions as necessary
  • Work both independently and as a good team member
  • Complete all required administrative paperwork in a timely manner
  • Must be comfortably speaking in public and directly with clients
  • Participate in and write recaps of vendor presentations


  • 1 - 10 Years agency or client-side experience in media buying and/or planning
  • Basic computing:

o Word
o Excel
o Powerpoint
o Outlook

  • Multi-tasking – Must be able to work effectively across multiple accounts on a given day
  • Previously worked with media vendors to secure media space
  • Creative negotiation skills
  • Detail and deadline-oriented
  • Comfortable with the understanding and application of media ratings
  • Familiarity with syndicated media research (Scarborough, MRI, etc)