Online Marketing Project Manager - ASDA Job
Heineken - United States

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Position: Online Marketing Project Manager - ASDALocation: LeedsSalary : Competitive salary & benefitsWorking as a full time implant in a Northern based international Grocery Retailer as a marketing project manager to manage all customer focused aspects of a new online platform.Ideally located within commuter distance of Leeds City Centre.Reporting into the Marketing Manager for Beers, Wines and Spirits you must be incredibly customer focused, great at engaging others and delivering strategic marketing campaigns.Working within a busy trading team, the ideal candidate needs to be able to prioritise their own work load, challenge others to think customer first and show a strong understanding of the current competitor landscape.Job PurposeUtilise customer insights to drive true taxonomy and improve layout of the site through interaction with Category Planning team.What kind of responsibilities will I have?- Understanding who the ASDA customer is and ensuring the website is set up to deliver the customer needs- Integrating full year store event plan and making this work for Asda online- New Product Development execution- Creating a with food plan across brands and category segments- Building links to other social media- Engaging ASDA corporate marketing team and all stakeholders in the website role and customer vision to ensure communication is consistent across all formats and channels- Working with Online BWS Trading Manager to ensure the best deals are communicated with impact- Planning strategic multichannel marketing campaigns to drive awareness, site traffic and sales- Working across the wider trading floor to align online activity plan to key customer eventsRegularly feeding back into the HEINEKEN business on progress and changes implementedAbout HEINEKEN in the UKAt HEINEKEN in the UK our success absolutely depends on the great people who work for us. That's why we're committed to providing jobs and careers that are enjoyable and challenging, in an environment built on fairness and respect. In short, we want to make HEINEKEN a great place to work.As the UK's leading beer and cider business, we're also passionate about our fantastic brands including Foster's, Heineken®, Strongbow, Kronenbourg 1664, Desperados and Bulmers plus a wide range of speciality brands. We employ around 2,300 people across the country, as well as owning around 1,300 pubs through our Star Pubs & Bars Company business.HEINEKEN in the UK is an equal opportunities employer.