Online Marketing Specialist (SEM/PPC)
Elance-oDesk Corporation - Redwood City, CA

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We’re looking for a game-changing marketing expert to join our online acquisition team. In this role you’ll focus on building and growing SEM/PPC campaigns for Elance-oDesk. This is a great opportunity to turn heads and make an immediate impact on our business as the world’s leading online workplace.

The right candidate will have a mix of marketing and conversion skills, combined with a healthy dose of creativity and a strong desire to win. Having a strategic mindset and the ability to learn fast is also a must.

In this role, you’ll:
Manage, expand and optimize our SEM/PPC campaigns

Help create better landing page experiences and relentlessly test new concepts

Develop and build multivariate testing plans, manage deployment and report on results

Help identify and test new client acquisition ideas

To win in this role, you’ll need:
Solid experience working with SEM, PPC, landing pages and affiliates

Sound know-how in turning quantitative & qualitative analysis into marketing wins

Passion for testing and analysis based on your analysis

Grasp of the latest and greatest in SEM and online marketing

To be a quick learner who thrives in a fast-paced environment

Previous experience managing direct response campaigns for customer acquisition

Working knowledge of mobile PPC campaigns

Bachelor’s or master’s degree, preferably in marketing or similar

Work with a purpose

At Elance-oDesk you’ll work in one of the most exciting and fastest growing markets on the planet. You’ll join a team truly passionate about reinventing the way we work, each day creating freedom and opportunity for businesses and freelancers around the world. In short, you’ll change lives—which will do wonders for your career and your karma.

You’ll also enjoy a bona fide work-life balance, with all the perks you would expect from a thriving tech company (think free lunches, sweet snacks, ping pong and happy hours). This includes work-from-home Wednesdays, plus flexibility to move between offices in San Francisco, CA and Mountain View, CA. Along the way you’ll draw a nice paycheck and work on meaty projects that change the world. Not bad, eh? So join us as we roll up our sleeves and create the future of work.

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