Reports to: UK Sr. Marketing Manager
Enova is currently searching for a bright, energetic, and ambitious SEO Marketing Analyst/Associate to join our marketing team and help build equity within our UK operations. As a core member to the digital marketing team, this would work to optimize our brand’s rankings for all key words across the major search engines. This highly visible and very active opportunity will be a key driver to our expansion in 2013 and beyond.
Achieve and maintain top rankings on major search engines through development and execution of SEO strategies in a very competitive industry
Develop and optimize landing pages using A/B and multivariate testing methodologies
Manage relationships with external SEO agency/partners to develop and implement link development and other programs
Perform keyword research and analysis for organic search
Provide ongoing reports on SEO metrics: ranking, conversions, etc
Working with web developers, creative designers & writers to implement SEO projects
Continue alignment with social media strategies as an asset to SEO rankings
Monitor trends on SEO best practices and techniques to ensure top website ranking and identify new opportunities
Bachelor’s degree in Marketing, Business or related field.
3+ years experience in online marketing.
Direct SEO experience with major search engines, understanding of search engine ranking algorithms and crawlers
Strong analytical and project management skills–detail oriented. Approach to business challenges with a problem-solving mindset is critical.
Financial industry experience a plus
Highly self-motivated. Proven ability to manage multiple projects, drive hard to completion, and deliver meaningful results.
Problem analysis and resolution at both a strategic and functional level
Excellent interpersonal and communication skills & utilize in a highly visible, key role
Proficient in Microsoft Office, esp Excel, as well as SQL and dbase utilization.
Basic HTML knowledge needed (CSS and other coding is a plus)