Senior Account Manager-Direct Marketing (Retail Banking)
Merkle Inc. - King of Prussia, PA

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Who we are:
Merkle is the largest privately-held customer relationship marketing agency in the United States. As a leading provider of fully integrated customer relationship marketing solutions, we provide the framework for organizations to apply quantitative strategies to their marketing programs across mass, direct, and digital media. By combining a complete range of marketing, technical, analytical and creative disciplines, Merkle works with clients to design, execute and evaluate connected CRM programs. With more than 1,600 employees globally, Merkle is headquartered near Baltimore in Columbia, Maryland, with additional offices in Boston; Denver; Little Rock; Minneapolis; New York; Philadelphia; Pittsburgh; San Francisco; and Shanghai.

At Merkle, we are avidly intent on being a company where exceptionally talented people want to work and clients want to do business. Our employees are engaged in solving complex client issues, and we work hard to ensure that we are keeping our employees happy – these things drive us. Merkle has been experiencing sustained 25% growth since 1989, and we hire individuals that thrive in a growth environment. We are people centric culture and proud of the recognition we have received including:

Advertising Age A-List: Top Agencies to Watch in '12;

SmartCEO Magazine as a Future 50 Company ’11;

Baltimore Magazine-Best Places to Work 2009, 10, 11

David Williams named to the “Power 20 List” in Baltimore Business Journal ’11

What we need :
The Senior Account Manager will be responsible for managing a strong client relationship, as well as the day-to-day assigned work in order to meet Merkle and client objectives for one of our retail banking customers. The Senior Account Manager will manage the delivery and execution across multiple campaigns.

The Senor Account Manager also supports the organization’s strategic, tactical and support functions (creative, strategy, analytics) in order to achieve the client and company objectives. Managers have the opportunity to directly impact client reference-ability on a day to day basis, and are an integral member of our team. Reporting to the Account Director, your areas of focus will include:

Serving as the primary conduit between the client and Merkle business/support teams

Providing leadership to the internal Merkle team on behalf of the client

Accountability for setting internal communication plans/methodology

Contributing to marketing strategies, testing, and execution of client programs

Coordinating and managing internal and external client meetings; responsible for daily communication with key client contacts

Ensuring timeliness and quality of client deliverables to include campaign counts, reports, change requests and proposals.

Managing the campaign process and updating of all materials associated

Maintaining campaign matrix, reviews all art file updates for accuracy, reports on number of rounds, schedules, performance metrics and consolidated invoicing.

Serving as primary point of contact for error resolution

Producing and interpreting project and financial reports, billing, and invoicing for internal and external reference and make appropriate recommendations.

Originating actions to improve existing processes

Able to produce and interpret project and financial reports, billing, and invoicing for internal and external reference and make appropriate recommendations.

Ensuring on time, on strategy, accurate program execution

Effectively leading and motivating internal team to produce best in class work

Fostering a collaborative, energized internal team dynamic

Required Skills

4-6 years of client services/account management in a direct marketing agency or a combination of agency/client side.

Direct mail expertise required.

Experience in financial services; retail banking experience preferred.

Digital experience is desired.

Strong project management, interpersonal, and negotiation skills

Analytically minded, specifically comfortable with data, response metrics and trends

Bachelor's degree required.

Proven experience managing client relationships, especially sensitive issues, and effectively problem solve; ability to analyze problems and produce a viable solution

Ability to multi-task and work well in a fast changing environment

Willingness to travel overnight when needed

Required Experience

"direct mail" OR "database marketing" OR "direct marketing" OR "integrated marketing" OR "campaign management"

Merkle Inc. - 8 months ago - save job - block