Senior, SEO Strategist
Morpheus Media - A CREATETHE GROUP COMPANY - New York, NY

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Role Responsibilities:
  • Ability to present and articulate advanced SEO strategies
  • Executive level client presentations
  • Coordinate and chair client discovery meetings, as well as, run and manage client calls as assigned by the AD
  • Oversight of all client and client team SEO activities
  • Manage project workflow and deliverable review process
  • Facilitate training and development for strategist and involvement in setting strategist goals and oversight of goal progress as related to SEO
  • Prioritization of client team projects and delegation of client deliverables
  • Lead by example to strategist and associate level and attend all team meetings and actively contribute
  • Creation of process and procedures to increase productivity and effectively manage client load
  • Facilitate strategist in becoming more efficient in work-flow and productivity
  • Manage client deliverable schedule and calendars
  • Develop analyses that lead to optimization recommendations and new strategies
  • Generation of complete client SEO strategy. Includes:
    • Long and term strategy
    • Milestones, SEO goals, deliverables etc “
    • Big” idea generation
  • Creation of executive level presentations and strategies and client specific reporting templates
  • Remain up-to-date on industry news that can impact clients

Role Abilities:
  • Demonstrate advanced professionalism, resourcefulness and the initiative to lead advanced projects
  • Ability to communicate on a high level, maintain strong client relationships , adapt to change, multi-task
  • Strong client and team leadership qualities
  • Ability to be an advanced technical/discipline leader and manage client relations without direct manager/AD level involvement
  • Strong organizational skills, attention to details, and project management ability
  • Ability to research SEO issues and formulate solutions
  • Ability to translate client goals into actionable SEO strategy and to draw critical analysis from data and make specific recommendations
  • Adaptive to change strategies and recommendations based on data sets
  • Ability to cross pollinate ideas & strategy from disciplines, other teams, or clients
  • Ability to gauge impact and create strategies around algorithm changes or new features
  • Strategic understanding (so how to apply to different clients) of higher level SEO concepts, such as link building strategies and tactics
    • Including IA structure, on site elements, sitemaps, redirects, crawlability, URLs,
  • Strategic understanding of link building and generation of quality link targets
  • Complete understanding of all SEO tool sets based on client setup
    • For example: AWR, Raven, Google Analytics, Webmaster Tools, Omniture
  • Awareness of third party vendors – developers, creative agencies, CMS platforms – for client recommendation
  • Thorough understanding of search engine algorithms and mastery of all “basic SEO” concepts

  • Minimum 2 years direct SEO experience
  • Minimum 1-2 years direct management experience
  • Must be authorized to work in the US