Sr. Copywriter - Long-Form Writing & Catalog: Detroit
Leo Burnett - Detroit, MI

This job posting is no longer available on Leo Burnett. Find similar jobs:Senior Copywriter jobs - Leo Burnett jobs

Leo Burnett Detroit is seeking a Sr. Copywriter with long-form writing talent and catalog experience to work on a well-known automotive brand. This is a fantastic opportunity to be part of a brand new team that will be dedicated to this business.
About this position:

We ’ re seeking a seasoned Copywriter who can demonstrate examples of both longer form writing and catalog deliverables that will be produced by the design department. Finished pieces will include high-end brochures and other branded collateral.

While this person will be dedicated to the automotive category, automotive experience is not necessarily required. The ideal person will have past examples of writing for a client who has one overarching brand that encompasses a portfolio of other brands/sub-brands; be it in the automotive category or otherwise. This person must also be able to incorporate automotive industry language, without always necessarily using a technical approach. We are seeking someone who can zero in on the nuances to distinguish one vehicle model from another – who can emphasize key selling attributes and artfully weave in relevant lifestyle messaging.

The right Copywriter will possess a keen understanding of the structure of a brand ’ s identity – how the visual, verbal and execution come together to create a holistic experience.

The Copywriter will partner with our team to collaborate on projects, working with other high-caliber creative talent in a team of equals. Our dynamic is to share work and ideas while supporting each other, receiving constructive feedback for progressive projects.

About Leo Burnett Detroit:

We are a mid-size agency within the worldwide dynamic powerhouse of the Publicis network. We work with big brands. We believe and act as though anything is possible, and there is a lot of work to be done. Our business is client-centered and creatively focused and we encourage a great deal of autonomy and accountability in our teams. We have direction and focus, but we gravitate to people that do not take themselves too seriously. We promote a casual, friendly and fun atmosphere in our office.

What ’ s next?

If you ’ re a seasoned Copywriter that fits the above criteria, please submit relevant long-form and catalog writing examples for consideration.

About this company
50 reviews
This company has come up with some gr-r-reat ideas to promote brands. The #2 ad agency in the US (behind WPP Group's JWT), Leo Burnett...