Resumes & Cover Letters

How to Write a Salesperson Resume (With Template and Example)

June 17, 2021

Sales professionals work in a variety of sectors to recommend and sell products and services to consumers. They often possess advanced communication skills, analytical skills and knowledge of sales strategies and business development. Creating a resume that highlights these traits and other industry-related skills is an important part of successfully finding employment in a sales position. In this article, we define a salesperson's resume, offer steps to write your salesperson's resume with a template, an example and additional tips.

Related: 90 Sales Habits To Make You a Better Salesperson

What is a salesperson resume?

A salesperson's resume is a document that describes an individual's skills, education and experience in sales. Sales positions exist in many industries, from clothing retail to technology and software. A salesperson's resume is an important step toward securing employment in this field and is a great way to show your success in completing tasks such as:

  • Selling products or services
  • Recommending products or services to suit your clients and customer's needs
  • Meeting sales quotas
  • Working with other sales associates to develop sales strategies
  • Collaborating with marketing departments to increase revenue
  • Maintaining client relationships

Related: How to Be a Good Salesman: Skills, Steps and Tips for Success

How to write a salesperson resume

Consider following these steps to write your salesperson resume:

1. Begin with a summary

A professional summary is a great way to make a positive first impression on the reader of your resume. Consider writing a brief paragraph of up to three sentences that describes your experience and motivations as a sales professional. This could include your accomplishments, years of experience, areas of expertise, specialized training or skills. A comprehensive professional summary can be an effective way to set the tone for the remaining content of your resume and summarize your unique qualifications in this profession.

2. Describe your qualifications

You may include a core qualifications section after your professional summary to further emphasize your skills and talents in sales. Consider listing your more impressive industry skills in four to six bullet points beneath your professional summary. These can be both hard and soft skills, but be sure to focus on the competencies that have contributed to your success as a salesperson.

Do your best to tailor these skills to the position for which you're applying. Aligning your skills with the desired qualifications of the role could help hiring managers more easily visualize your potential to succeed within their organization.

3. List your work history

After listing your core qualifications, you may include a work history section to describe your practical sales experience. Be sure to list your experience in reverse chronological order, beginning with the current or most recent position. It's important to include the name and location of the company, your job title and the dates of your employment. Then, you may list your daily responsibilities in six to eight bullet points for each role.

When describing your daily tasks, try to incorporate specific, measurable achievements that reference exact numbers and detailed accomplishments. This is a great way to illustrate your value and unique skills as a salesperson and could help to differentiate your resume from other candidates.

4. Include your education

It's important to list your education on your resume to highlight your specialized training and industry knowledge in the sales field. Consider listing your education history in reverse chronological order, beginning with your most recent degree. It's important to include the name and location of the university, the type of degree and field of study and the year in which you graduated. You may also include any impressive metrics like GPAs, test scores and academic achievements in bullet points beneath each degree.

Related: 15 Questions To Ask an Employer in a Sales Interview

Template for a salesperson resume

Below is a template for a salesperson resume you can use to help you when writing your own resume:

[Your full name]
[Your phone number]
[Your email address]
[Your mailing address]

Professional summary

[A brief description of your experience, motivations and qualifications as a salesperson.]

Core competencies

  • [Your most developed skill or area of expertise]
  • [Your most developed skill or area of expertise]
  • [Your most developed skill or area of expertise]
  • [Your most developed skill or area of expertise]

Work history

[Company name] | [Location]
[Job title #1] | [Dates of employment]

  • [Responsibility or accomplishment]
  • [Responsibility or accomplishment]
  • [Responsibility or accomplishment]
  • [Responsibility or accomplishment]
  • [Responsibility or accomplishment]
  • [Responsibility or accomplishment]

[Company name] | [Location]
[Job title #2] | [Dates of employment]

  • [Responsibility or accomplishment]
  • [Responsibility or accomplishment]
  • [Responsibility or accomplishment]
  • [Responsibility or accomplishment]
  • [Responsibility or accomplishment]
  • [Responsibility or accomplishment]


[Name of college or university] | [Location]
[Degree #1] | [Year of graduation]

  • [GPA, test score or academic achievement]
  • [GPA, test score or academic achievement]

[Name of college or university] | [Location]
[Degree #2] | [Year of graduation]

  • [GPA, test score or academic achievement]
  • [GPA, test score or academic achievement]

Example of a salesperson resume

Below is an example of a salesperson resume:

Richard Lawrence
4569 Starry Lane, Dayton Ohio

Professional summary
A dedicated salesperson with over eight years of experience in motor vehicle sales. Proven track record of exceeding sales goals in competitive, fast-paced environments. Motivated by fulfilling customer needs through consultive sales strategies and advanced knowledge in the vehicle and dealership industry.

Core competencies

  • Specializes in customer and client service
  • Adept at rapport building and customer relations
  • Expert in financing and leasing options
  • Advanced mathematical skills
  • Expertise in marketing and sales techniques
  • Impressive problem-solving skills

Work history

Midwest Auto | Dayton, Ohio
Salesperson | September 2017–Present

  • Sell a wide range of new and used vehicles of all makes and models
  • Maintain dealership website and social media pages to connect with potential customers
  • Exceeded sales goal by 20% in the last fiscal year
  • Maintained above average repeat business rates
  • Discuss updated financing options with customers
  • Developed a software tool to track sales initiatives, improving the efficiency of dealership practices

Ohio Cars and Trucks | Dayton, Ohio
Salesperson | June 2012–August 2017

  • Contacted new and existing customers to discuss how I can meet their vehicle needs
  • Developed and maintained excellent customer relations
  • Arranged special, customized orders for customers
  • Exceeded monthly quota by over 10% for two years straight
  • Consulted with marketing and sales departments to develop strategies and campaigns
  • Appeared in a local television advertisement as an industry professional in car sales


College of Ohio | Dayton, Ohio
Bachelor of Science in Sales | 2011

  • GPA 4.0
  • Graduated in the top 5% of the class
  • Dean's list

Tips for writing a salesperson resume

Here are some additional tips to help you write an effective salesperson resume:

Tailor your resume

When writing a salesperson's resume, it may be beneficial to tailor your content to align with the position and organization for which you're applying. To do this, consider including your goals of contributing to the success of the organization in your professional summary. You may mention the company by name and specify the position for which you're applying.

You may also conduct research on the company before writing your resume to include your reasons for seeking employment. You may mention your admiration of their processes, their standards of quality or how their values align with your own. This can be a great way to show hiring managers your compatibility and potential to excel within their organization.

Check for formatting

It's important to check your resume for formatting that best serves the content of your document. Many large businesses use applicant tracking systems (ATS) to scan resumes for qualified candidates. Optimizing your resume for this type of software may help to ensure it gets noticed by hiring managers. To do this, be sure to remove any special characters, complex font styles or borders from your resume. Be sure to use a clear, easily readable font and consistent spacing throughout, and remember to proofread your resume for errors and ATS compatibility.

Related: How to Create an Applicant Tracking System Resume

Use keyword integration

Another great way to ensure your resume gains the attention of ATS and hiring managers is by integrating relevant keywords into your document. Consider studying the job posting for skills, traits, education or experience and using those keywords and phrases in your document. The more relevant your content is to the job position, the more likely the ATS will notify hiring managers of a potential match.


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