Great Place to Work
Awesome alternative if you are not looking for the competitive, cut-throat vibe you find at a big 4 firm. They like to do things less traditionally and try to take an entrepreneurial stance on when they can. The exposure to many different clients, industries, and controllers/CFO's in Northern California is a really cool aspect of working here.
Morale is usually very high, with the exception of busy season hours that all CPA's experience in that time of year. I was always happy to be there and if there was an issue, I had unlimited access to talk about it with partners and managers.
They hire very bright people, very outgoing people, and very hardworking people-- but they also focus on hiring people that embody their core values such as entrepreneurship, diversity, continuing excellence, and work life balance. If you make an effort to get to know the people around you, it will quickly feel like a family.
culture, client interaction, professional development, opportunities for growth