Hallmark
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What advice would you give the CEO of Hallmark about how to improve it?

15 answers

  • Better training

  • Don't paid newly hired workers more than people who have been loyal workers for Hallmark for years. That just seems like you don't value all the hard work they've done for your company.

  • Fix the way workers can treat people, seniority or not dont treat anyone like they are stupid or disabled..

  • Nothing to improve however I'd love to meet you and your staff. Trained accordingly and serve oyr surrounding area.

  • The CEO should realize that the merchandisers are the face of Hallmark, and thus should afford them a rate of pay that is consistent with the hard work that is expected of them. This job should not pay minimum wage, as too much is expected in too little time. I would also suggest that holiday merchandise not be sent in such high numbers; too much merchandise is being tossed away.....which, if you ask me, the company feels better throwing away money than paying their employees their due share. Also, allow Territory Supervisors some authority to make decisions, as they are the ones who visit the stores and see what is actually going on. Also, do not make decisions from a desk that is thousands of miles away, and demanding that merchandise be displayed in a certain manner, when there is no room for it, and an abundance of it. Send questionnaires every two months that would be filled out by the merchandisers in an effort to find out what improvements could be made; it would be many of the same answers, as most problems are persistent in every store. As a company that is quite profitable, have some care and concern for those individuals that work to maintain Hallmark as the leading cards manufacturer, by offering some benefits. Put yourself in your employees shoes and want better for them, see them as people and not as numbers.

  • Related questions (more answers below):

  • Hire less part time employees and give the employees who want the work more hours. Why does Hallmark hire so many part time employees within the same area?
    The other issue that really bugs me is how contradictory Hallmark is. I don't understand how they expect so much work do be done with so little hours allotted per week. They want us to report ALL time worked and ALL admin time yet, we are expected to concentrate all that work within an allotted number of hours. Each week the hours are different. I don't know how but they calculate the hours somehow. It doesn't make any sense to me, especially during the Xmas season. For example, between two RMs this week Hallmark allotted 17 hours total for our store for the week. So, between the other RM and meyself we split the weekly hours. 17 hours is not enought time, especially this time of year, to keep up with Xmas AND maintain everyday merchandise as well. If Hallmark wants sales to keep up then allow employees to work more hours to get the work done correctly.

  • Bring party goods into stores and do what Hallmark does best with their own products, and add just a few special products that are not found in major mass merchandise stores and make the selection unique and desireable.

  • Bring back control tickets for everyday cards, keep pockets full on racks to keep sales up and customers happy with selection, increase sales and returning again. Empty pockets equals lost sales, customers and profits.

  • Working for Hallmark was a very pleasant experience. In my opinion there was nothing about my job experience that needed improvement The company showed nothing but appreciation and respect for their employees

  • Keep sending the merchandisers special gifts at Christmas, it is a nice gesture.

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  1. What advice would you give the CEO of Hallmark about how to improve it?