How to Hire a Sales Assistant

Does your growing business need a sales assistant? Sales assistants work to support your lead salespeople to ensure they’re able to close as many deals as possible.

Here are some tips to help you find great sales assistant candidates and make the right hire for your business.

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Sales assistants searching for jobs on Indeed*

88,101

Job seekers that clicked sales assistant jobs

18,305

Resumes for job seekers with sales assistant experience on Indeed

2,874

Sales assistant jobs that received clicks

What is the cost of hiring sales assistant?

  • Common salary in US: $14.89 hourly
  • Typical salaries range from $7.25$27.80 hourly
  • Find more information on Indeed Salary

*Indeed data (US) – April 2021

As of April 2021, sales assistant jobs in the U.S. are very competitive compared to other job markets, with an average of 31 job seekers per sales assistant job.

Why hire a sales assistant?

The need for new staff can affect both your existing team and your bottom line. A great sales assistant hire can help your business:

• Organize and prepare sales presentation materials
• Contact warm leads to establish a stronger connection and collect data
• Report any inventory or close rate issues to account managers

What are the ranks of sales assistants?

In the sales field, there are a few ranks that form a well-defined chain of command. These titles include:

  • Sales assistants: Sales assistants offer assistance to sales representatives and managers. They can help research and identify potential customers, build presentations and connect with existing clients. 
  • Inside sales representativesInside sales representatives work with walk-in customers and take phone calls from potential clients. Their responsibilities include selling products to customers and answering customer questions and concerns. 
  • Outside sales representativesOutside sales representatives look for new clients by making calls and visits. They also maintain relationships with past and current clients to keep selling products. 
  • Sales managerA sales manager is responsible for managing the work of the sales assistants and representatives. They design and implement sales techniques and set goals for the sales staff. 
  • National sales director: The national sales director is at the top of the sales department. They set sales goals for each of the company’s locations and make major decisions regarding each department. 

Where to find sales assistants

To find the right sales assistant for your business, consider trying out a few different recruiting strategies:

  • Hire a recruiting agency. Hiring a recruiting agency is often an effective way to find quality entry-level employees. 
  • Post help wanted flyers. Posting signs about the position can encourage members of the community to send in applications. 
  • Promote from within. Conduct interviews with other staff members, such as cashiers, to determine if they’re interested in taking the position. If so, assess their skill level to see if they’d fit the job. 
  • Ask current staff members. Communicate with staff members to see if they have family members or friends who are looking for work. Set up meetings with interested individuals. 
  • Post your job online. Try posting your sales assistant job on Indeed to find and attract quality sales assistant candidates.

What are the ranks of sales assistants?

In the sales field, there are a few ranks that form a well-defined chain of command. These titles include:

  • Sales assistants: Sales assistants offer assistance to sales representatives and managers. They can help research and identify potential customers, build presentations and connect with existing clients. 
  • Inside sales representativesInside sales representatives work with walk-in customers and take phone calls from potential clients. Their responsibilities include selling products to customers and answering customer questions and concerns. 
  • Outside sales representativesOutside sales representatives look for new clients by making calls and visits. They also maintain relationships with past and current clients to keep selling products. 
  • Sales managerA sales manager is responsible for managing the work of the sales assistants and representatives. They design and implement sales techniques and set goals for the sales staff. 
  • National sales director: The national sales director is at the top of the sales department. They set sales goals for each of the company’s locations and make major decisions regarding each department. 

Writing a sales assistant job description

A thoughtful description is important to finding qualified sales assistant candidates. A sales assistant job description includes a compelling summary of the role, a detailed list of duties and responsibilities and the required and preferred skills for the position.

When writing your sales assistant job description, consider including some or all of the following keywords to improve the visibility of your job posting. These are the most popular search terms leading to clicks on assistant jobs, according to Indeed data:

  • Sales assistant
  • Sales
  • Assistant
  • Sales associate
  • Virtual assistant
  • Hiring immediately
  • Retail
  • Real estate assistant
  • Remote work from home
  • Fashion

Interviewing sales assistant candidates

Strong candidates for sales assistant positions will be confident answering questions regarding:

• Ways to assist in the management of a salesperson’s client pipeline
• How they’ve organized presentation materials and sales order forms in the past 
• Strategies to ensure sales processes are completed through necessary operations departments

Need help coming up with interview questions? See our list of sales assistant interview questions for examples (with sample answers).

FAQs about how to hire a sales assistant

What is a remote sales assistant?

A remote sales assistant is a remote employee who was hired to take on specific sales tasks that can be performed off-site. 

How many hours do sales assistants work?

Sales assistants can work either part-time or full-time hours. A part-time sales assistant can work anywhere between 10 and 30 hours per week. A full-time sales assistant usually works 40 hours or more per week. 

What do sales assistants wear?

Sales assistants wear formal clothing. This can include a dress shirt or blouse, slacks or a skirt and dress shoes.

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